Digital Marketing Specialist
- Full Time
We are looking for an experienced Digital Marketing Specialist to join our on-site new media team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness.
If you’re tech-savvy and have innovative ideas to improve the customer experience, we would like to meet you. For this position, you should be creative and comfortable working with a team.
Ultimately, you should be able to effectively connect our brand with our online customers.
Successful candidates will have 3-4 years of Digital Design/Marketing experience. Demonstrated online audience development and ad design experience; Expert knowledge with Web trends and Metrics. Proven ability with Conversion optimization techniques (like Six Sigma Testing Protocols) Microsoft Office Suite, Web Analytics Programs (Google Analytics preferred), and e-Mail Marketing Software. Good knowledge of: Ad Delivery Services (like Google Ad Manager), Adobe Creative Suite (Photoshop), Content management systems (Word Press preferred) and social media posting, Pay-Per-Click advertising campaign setup and monitoring (ie: Ad Words, Facebook), basic HTML5 coding, and basic SEO techniques.
YPI employees enjoy a competitive compensation package, including health, dental, life and disability insurance, flexible spending accounts (FSA), health reimbursement account (HRA), 401(k) Plan and match, paid short-term absences, holidays, and vacation.
Forward introductory letter and resume to: http://ypi.com/work
EOE / M/F/D/V No Phone calls or Agency referrals please