Marketing Coordinator II

Location
Portland, Oregon
Salary
competitive
Posted
Jul 02, 2019
Specialty
Content Marketing
Metro Area
Portland
Duration
Full Time

This position is responsible for creating an overall auction marketing strategy and coordinating and implementing this within the location. As the Marketing Coordinator, there will be a close partnership with Corporate Marketing, the Senior Field Marketing Manager and Auction leadership to ensure that promotional efforts align with corporate goals and KPIs and support the broader strategy and needs of the market.

Job Responsibilities:

  • Function as a member of the Field Marketing team, providing marketing strategy and leadership at the auction location
  • Work with auction leadership at assigned location(s) and Sr. Field Marketing Manager to develop marketing strategies that serve the needs of location consignors and overall location goals.
  • Ensure strategies are delivered on time, within budget and increase KPIs at the auction.
  • Plan and oversee execution of marketing activities for dealers within market and auction facilities including promotions, signage, social media, email and phone campaigns.
  • Work with location finance to effectively manage marketing budget and budget spreadsheet.
  • Effectively manage location website and social media platforms, creating ad plan for each.
  • Ensure appropriate corporate marketing signage is displayed at the auction location.
  • Create and implement KAM marketing plans as needed and submit COOP requests at the end of the promotional period.
  • Track giveaways and promotional item inventory. Ensure appropriate reporting of   promotional item receipt to the finance department.
  • Work in auction lanes on promotions for commercial and dealer accounts.
  • Work with manager to review work volumes, plan and continuously monitor staffing levels to ensure efficiency, quality work product, and effective customer service; review departmental performance against key performance indicators and metrics and develop and execute strategies for improvement.
  • Partners with management to set an example in behavior, championing Cox/Manheim values and ensuring that all employees are treated with respect and that Safety is the #1 priority for employees and dealers.
  • Perform other duties as assigned by management.
  • Travel as required by corporate marketing and auction leadership.
  • Assist with and Travel to sister auction location(s) to help with marketing efforts.
  • Qualifications:

  • High School
    Diploma or equivalent required. Bachelor's degree in business or marketing
    preferred.

  • 1-3 years of
    marketing and/or promotions and customer service leadership experience
    required.

  • Previous
    experience in the auto industry preferred.

  • Excellent
    communication (written and verbal), organization and interpersonal skills
    required.

  • Good computer
    skills and fundamental graphic arts knowledge is essential. Knowledge of
    MS Office products and layout/design software required.

  • Ability to
    work in a high performance, fast paced team environment.

  • Ability to
    work under pressure with time constraints.

  • Ability to
    work effectively in a constantly changing work environment.

  • Ability to sit
    for prolonged periods of time.

  • Ability to
    perform repetitive tasks; manual dexterity.

  • Vision
    abilities required include close, distance, color and depth perception.




  •  

Work Environment:

 

 



Occasional exposure to outdoor weather conditions as well as
noise, dust, and fumes in auction lanes.

 

 

 

About Cox Automotive

 

Cox Automotive Inc. makes buying, selling and owning cars easier for everyone, while also enabling mobility services. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Clutch Technologies, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, tens of thousands of auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion. www.coxautoinc.com

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations:  Cox accepts resumes only from agencies with which we formally engage their services.   Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

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