Marketing Automation Manager

New York, New York
Jul 16, 2019
Metro Area
New York
Full Time

Our insurance client is looking for a Marketing Automation Manager to join their team full-time!

The Marketing Automation Manager will:
-lead email marketing team (two direct reports), and adopt email / marketing automation best practices (targeting, personalization, and dynamic content)
-develop data-driven, segmented email marketing strategies
-monitor, analyze, and report on the client's email program, and lead preference management strategy
-own / manage Eloqua platform, and CRM

The Marketing Automation Manager has:
- 4+ years of experience in email marketing, and 3+ years working in a marketing automation tool, preferably Eloqua
- Hands-on experience with inbound and lifecycle campaigns
- Working knowledge of HTML, CSS, and CRM platforms (preferably Microsoft Dynamics)

June. 2019

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