Account Manager Irvine CA

Location
Irvine, California
Salary
competitive
Posted
Jul 17, 2019
Specialty
Account Management
Metro Area
Los Angeles
Duration
Full Time
The Account Manager
is responsible for defending revenue through advertising pre-sales planning,
campaign implementation, and performance measurement.  This individual partners with Sales on daily
management of clients.  He or she
serves as the primary day-to-day external advocate within Autotrader or Kelley
Blue Book brands to generate and execute solutions aligning to client
objectives. The Account Manager proactively addresses sales team and client needs
by utilizing internal assets, resources, and capabilities to further Autotrader
or Kelley Blue Book brands, business, and agency relationships.  This team member has the ability to manage
complex, medium to high volume accounts and has actively participated in
cross-functional projects.



 

 

  • Manage, collaborate, and communicate with brand teams and
    cross-functional partners.
  • Consider options with sales partner in generating revenue through new
    or renewed advertising sales.
  • Collect, organize,
    and report on external data that impacts the client.
  • Provide consulting
    and remarketing expertise for assigned account(s).
  • Create, manage,
    and deliver optimization and reinvestment plans to sales partners and clients.
  • Own defending of revenue through advertising campaign optimization.
  • Collaborate and communicate with brand teams and cross-functional
    partners.


  •  

  • Assessment and Planning
  • Collaborate with sales partner to generate ideas
    and solutions addressing client needs.
  • Provide recommendations in producing client-focused
    presentations and site reviews for delivery in person or remotely in
    response to client RFPs or a proactive proposal submission.
  • Team with Ad Ops partners to determine available
    advertising capacity.


  •  

  • Cross-Functional
    Implementation and Fulfillment
  • Lead fulfillment of RFPs and insertion orders, in
    collaboration with sales partner.
  • Work with Ad Ops partners to secure inventory
    supporting the solutions.
  • Manage campaign process by ensuring campaign
    launches on time as contractually scheduled.
  • Lead weekly status calls with Ad Ops and Finance.


  •  

  • Measurement and Evaluation
  • Manage, monitor, and optimize the delivery of
    contracted advertising campaigns, including reporting campaign pacing to
    Sales partners on a weekly basis.
  • Provide valuable and insightful reporting
    recommendations to Sales partners and clients, including campaign
    summaries to identify upsell opportunities.
  • Reconcile billing in collaboration with Ad Ops and
    Finance partners.


  •  

  • Manage agency clients by proactively addressing their needs and
    utilizing internal resources/capabilities to further the relationships between
    clients and Autotrader or Kelley Blue Book.
  • Develop a recommendation as it relates to strategies and tactics to
    grow relationships at both the client and agency level.
  • Provide insightful recommendations in agency meetings, providing knowledge
    of the site, the clients’ campaigns, and the industry.
  • Engage in Client Services meetings to share best practices, provide
    recommendations, and develop skillset.
  • Manage internal relationships and systems.


  •  

     

     
    Qualifications:  

    • 5+
      years of experience in strategic account management or ad operations Required
    • 2+
      years of online account management, media buying or planning at an ad agency, online
      publisher or automotive industry experience are Preferred
    • High
      School Diploma or GED Required
    • Advanced
      working knowledge and experience working with MS PowerPoint, MS Excel Required
    • Bachelor
      Degree Preferred
    • Strong
      written and verbal communication skills












     

    Key Factors for Success

    • Team-spirited and self-critical for ongoing
      personal development.
    • Open minded collaborator with peers and
      partners.
    • Problem solver by breaking down internal
      challenges and providing recommendations for solutions.
    • Proactive by anticipating the needs of sales
      partners and clients to retain revenue and exceed customer expectations.
    • Strategic thinking for campaign optimization and
      campaign performance assessment.
    • Tactical skills to balance multiple projects
      and meet aggressive deadlines.
    • Demonstrated
      ability to manage multiple accounts and has participated in cross-functional
      projects
    • Background
      in sales or sales support with a customer focus Preferred
    • Understanding
      of marketing, advertising, and advertising inventory capacity.
    • Experience
      with Atlas, DoubleClick, third party reporting and/or Operative One Preferred
    • Proven
      experience and ability to coordinate and manage several high priority projects
      and/or campaigns in a deadline driven environment.
    • Proven
      experience working with customer groups to analyze data and problems and
      provide solutions to meet their needs.
























     

     

     

     

    About Cox Automotive

    Cox Automotive Inc. makes buying, selling and owning cars easier for everyone, while also enabling mobility services. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Clutch Technologies, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, tens of thousands of auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion. www.coxautoinc.com

    Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

    Statement to ALL Third-Party Agencies and Similar Organizations:  Cox accepts resumes only from agencies with which we formally engage their services.   Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

     

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