Acquisition Marketing Manager, Digital & Direct Mail

Posted: 7/23/2019

Location: Denver, Colorado
Function: Marketing & Communications
Specialty: Branding, Digital Marketing, Social Media
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive

Role Purpose
We’re looking for an outstanding marketing manager focused on direct mail and OTT distribution partners to join our team. Bonus points if you have affiliate or display buying background. Bluprint has been at the forefront of content and commerce since we launched our product in 2011 and we want you to help drive us to the next frontier. This is the perfect job for you if you get excited about performance based marketing, are interested in hypothesizing media solutions that can be validated by data, and want to have ownership of media spend that directly correlates with business growth.

· Own media optimization, audience segmentation, and spend on our OTT and DM platforms
· Analyze media spend, breakdown campaign performance, and summarize results for a broad audience
· Conceive media hypotheses and creative tests and execute new campaign deployments
· Work across many platforms and partners

Basic Qualifications
· Have 2+ years of experience in hands on direct mail or OTT buying experience
· Work experience at an agency or DTC brand

Eligibility Requirements
· Interested candidate must submit a resume/CV through to be considered
· Must be willing to work in Denver, CO
· Must have unrestricted work authorization to work in the United States

· Are confident using data to drive decisions and outcomes. You’re comfortable digging into the numbers and marrying datasets.
· Are data curious, naturally inquisitive, and a creative problem solver

Recently acquired by NBCUniversal, Bluprint features complementary and adjacent categories that champion self-expression, wellness, mindfulness, performance arts and more. Bluprint’s vast content library consists of more than 3,000 hours of original classes and produced entertainment series’ across new categories. Offering content, commerce and community with the convenience of a 24/7 delivery system, Bluprint boasts a thriving community of over 13 million members and delivers a premium experience with best-in-class instructors and like-minded creatives.
At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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