Temporary Assistant Manager, Marketing & Publicity

4 days left

Employer
Sterling Publishing
Location
New York City, New York (US)
Salary
Competitive salary
Posted
Jul 31, 2019
Metro Area
New York
Duration
Full Time

The Temporary Assistant Manager, Marketing & Publicity is responsible for creating and implementing publicity plans to help increase sales and enhance our visibility in the marketplace. This is a temp to perm position.

Essential Functions:

• Handle all aspects of publicity campaigns for assigned titles from Sterling’s Adult and Children’s lists.
• Work closely with marketing and publicity team, editors and authors to create, execute and oversee publicity campaigns for assigned titles.
• Write press materials and targeted pitch letters, as well as create promotional items.
• Plan and execute multi-city book tours and author appearances, including coordinating book signings, arranging travel and creating comprehensive tour schedules.
• Pitch and promote books/authors to media (radio, TV, print, and digital outlets).
• Present publicity and marketing strategies & campaigns at key meetings with editors, authors and the sales team.
• Research new media outlets and create targeted mailing lists.
• Provide weekly round ups of press coverage for dissemination to division departments and authors.
• Communicate all marketing and publicity efforts to Sales team and reps in order to drive sales and increase revenue.
• Develop and curate content for all of Sterling’s various social media platforms.
• Write and schedule social media posts on a daily/weekly basis.

Qualifications:

• 4 year college degree or equivalent work experience.
• Minimum 4 years of public relations experience preferred, with a solid book publishing background.
• Excellent written and oral communications skills with attention to detail and proven ability to handle multiple projects simultaneously while meeting deadlines.
• Experience and proven results managing author tours, book launches, and press events with a focus on children’s and YA titles.
• Demonstrated experience using email and social media as a marketing and sales tool.
• Proficient in Cision and Hootesuite.
• A positive, can-do attitude and the ability to multi-task and work well with different types of personalities.
• Ability to travel domestically as needed for author tours and conference participation.
• Ability to work within established deadlines and budgets.

Similar jobs

Similar jobs