Social Media Coordinator at Dealer.com Mississauga

Location
Mississauga
Salary
competitive
Posted
Jul 31, 2019
Metro Area
Other
Duration
Full Time

About Dealer.com

 

Dealer.com provides an integrated
platform of Advertising, Website and Managed Services products which allow
OEMs, dealer groups, retailers, and agencies to leverage advanced digital
technology and data to better engage and connect with their customers. The
company practices a deep commitment to its culture of innovation, with a focus
on health and wellness, making it one of the most desirable places to work, and
a valuable partner for automotive retailers. In Canada, Dealer.com is managed
by Dealertrack Canada. For more information, visit Dealer.com.

 

 


 

Job Description

 

The Social Media Coordinator implements
and monitors content strategy across multiple social media platforms for client
websites with responsibility to generate and maintain a client’s social media
presence using social network knowledge, relevant content, blogging, automotive
industry research and trends, and reporting to demonstrate performance to
client and internal client team.

 

 

 


 

 

 

 

  • Develops day-to-day content on social
    media platforms for client websites and managed social media
  • Researches topics for creative content using online research
    techniques such as a Rich Site Summary (RSS) reader tools targeting specific
    automotive news, information, and trends
  • Writes and posts relevant content for
    clients and develops strategies to optimize user engagement and drive action
    across all major social channels including Facebook, Twitter, LinkedIn,
    Instagram, Pinterest, YouTube and Google+
  • Manages monthly advertising spend
    budget for clients on applicable social platforms to increase client social
    presence and followings
  • Designs and maintains social media
    calendar for clients ensuring that the content for social media channels is
    aligned with client’s business goals
  • Monitoring of client site listings and
    related discussion and social interactions to recommend client response
  • Executes and delivers monthly client reports, usually by
    conference call and occasionally in face to face client meetings, to provide
    insight on social media performance to guide future month’s social strategy
  • Provides client insight into social
    media presence to guide strategy month to month
  • Build constructive relationships with
    external clients and internal stakeholders, including but not limited to,
    Creative, Search Engine Optimization (SEO), and Customer Service teams to
    further on-going client product and services investments
  • Monitor trends in
    social media tools, culture, and applications and appropriately apply that
    knowledge to increasing the use of client social media

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Fundamental
understanding of SEO principles
Qualifications:

 

 

  • Bachelor's Degree in Marketing, Business, or Communications
  • Language: English and French are required
  • Experience in social media in professional environment, preferred
  • Solid grasp of digital marketing and social media with interest to
    research and gain knowledge of emerging trends and technologies
  • Detail oriented, highly organized with the ability to manage
    multiple client social presences concurrently
  • Genuine interest in client’s products
    and services, automotive industry and dealership focused
  • Experience developing and maintain
    excellent client service and relationships
  • Works independently and as part of a
    team
  • Strong research skills
  • Language skills:  Must be fluent (verbal and written) in
    English and French
  • Technical
    skills:  Well versed in MS Office (Word,
    Powerpoint, Excel and Outlook), Salesforce or alternative CRM
  • Understand
    fundamentals of Search Engine Optimization
  • Social Media: Must
    have strong familiarity with use of Google+, Youtube, Facebook, Instagram,
    Twitter, LinkedIn, Pinterest
  • Able to share
    portfolio of social media projects

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


 

Work Conditions

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

  • Generous benefits
  • Travel is required for
    training purposes during initial employment phase

 

 

 


 

About Cox Automotive

Cox Automotive Inc. makes buying, selling and owning cars easier for
everyone. The global company’s 34,000-plus team members and family of brands,
including Autotrader®, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®,
NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about
helping millions of car shoppers, tens of thousands of auto dealer clients
across five continents and many others throughout the automotive industry
thrive for generations to come. Cox Automotive is a subsidiary of Cox
Enterprises Inc., a privately-owned, Atlanta-based company with revenues
exceeding $20 billion.  For more information about Cox Automotive, visit www.coxautoinc.com.

 

 

 

 

 

 

 

 

 

About Cox Automotive

 

 

 

 

Cox Automotive Inc. makes buying, selling and owning cars easier for everyone, while also enabling mobility services. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Clutch Technologies, Dealer.com®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, tens of thousands of auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion. www.coxautoinc.com

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations:  Cox accepts resumes only from agencies with which we formally engage their services.   Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

 

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