Variety Business Intelligence (VBI):  Manager of Sales

Los Angeles, California
Base + Benefits (Medical, Dental ,Vision & 401k)
Aug 12, 2019
Metro Area
Los Angeles
Full Time

Variety Business Intelligence (VBI):  Manager of Sales

Are you passionate about entertainment and want to learn about business development? Variety Business Intelligence is looking for a dynamic Manager of Sales. Previous sales experience isn’t required, but the ideal applicant will have prior work experience at a talent & literary agency, network, studio or production company with exposure to development and/or production. Our onboarding program teaches the sales skills necessary to succeed and allows you to share our products’ benefits with clients while utilizing your prior entertainment work experience. We are one of the fastest growing divisions at Variety Media and this position offers significant opportunities for advancement as well as a great company culture.

Company Profile:

Variety Business Intelligence oversees an entire suite of industry workflow tools including Variety Insight, Vscore and Variety Archives.  In addition, the division is the leader in entertainment metadata licensing via its state-of-the-art API to streamers, studios and networks.  The division works with 650 of the leading brands in entertainment and operates out of the Variety building on Santa Monica Boulevard.

Company Culture:

Variety Business Intelligence is made up of a diverse and fun group of entertainment enthusiasts.  From building the Industry’s best business tools to team movie days to visits to the Getty Center we create an environment where people are excited to come to work each day.  Additionally, the company offers screening series, guest speakers, and complimentary breakfast for all employees.  Lastly, volunteer work is an important part of our world outlook, which is why we provide 4 paid days off per year for employees to volunteer at their favorite charities and non-profit organizations.


The VBI Manager of Sales is responsible for setting his or her own meetings, presenting and closing deals.  All sales people are trained on Salesforce, the division’s CRM system.  This person will have the opportunity to generate leads by travelling to various industry trade shows and events where the company exhibits its research & data services.  A strong interest and understanding of the entertainment business is a must. The position requires someone who is comfortable with in office and web-based product presentations, as well as setting meetings and generating leads. Also, they will serve as an account representative for existing clients for the purposes of client service and account renewal.  The Director will work closely with the President of the division and the rest of the sales team to help develop and execute sales and marketing strategy.  The Manager of Sales at Variety Business Intelligence will be selling licenses to new and existing customers to access industry research and data tools.  In addition, this position will sell advertising in Variety Insight’s various newsletters to marketers across the entertainment industry.  Compensation is a base salary plus commissions on new and renewal business.


  • Excellent communication skills, whether in person, email or phone. Superior written and verbal skills are a necessity.
  • Ability to create and maintain relationships at networks, studios, production companies and agencies with a focus on development and production.
  • The ideal candidate must be able to manage his or her own tasks and deadlines and have excellent organizational skills with a high attention to detail.
  • High comfort level working with clients in various areas of the entertainment industry and passion for film, TV and digital content.
  • Strong technical aptitude and working knowledge of internet and SaaS applications, particularly MS Excel and Outlook. Knowledge of Salesforce and ClearSlide a plus.
  • A long term interest in marketing and sales is encouraged but not required.

About Variety Business Intelligence (VBI)

VBI ( is a subscriber based website product that provides comprehensive development and production information across television, film and digital entertainment to the entertainment industry. Variety Insight is the number one provider of business-class information for the entertainment industry and oversees its flagship research & data solution,, as well as the Variety Archives, a familiarity and appeal metric, Vscore and Variety Premier. Variety Insight was created when Variety acquired TVtrackervin June 2011. Since that time Variety Insight has evolved into the entertainment industry’s premier data and analysis solution for TV, Film, and Digital.

About Penske Media Corporation (PMC):

PMC is a leading digital media and information services company whose award-winning content attracts a monthly audience of more than 180 million and empowers more than 1 million global CEOs and business thought-leaders in markets that impact the world. Our dynamic events, data services, and rich content entertain and educate today’s fashion, retail, beauty, entertainment and lifestyle sectors. Headquartered in New York and Los Angeles with additional offices in 11 countries worldwide, Penske Media is the way global influencers are informed, connected, and inspired. To learn more about PMC and its iconic brands, visit


Similar jobs

Similar jobs