Senior Director, Strategic Communications
- Full Time
Who we are:
The Association of American Medical Colleges is a not-for-profit association dedicated to transforming health care by supporting the entire spectrum of medical education, medical research, and patient care conducted by America’s medical schools and teaching hospitals. We are dedicated to the communities we serve and steadfast in our goal to improve the health of all. The AAMC strives to make a positive impact not only in your career, but in your life. We offer a comprehensive benefits package which features:
• Significant employer 403(b) contribution
• Public transportation subsidy
• Generous paid time off program and flexible work options
• Tuition reimbursement
• Wellness program that includes: discounted gym membership, onsite yoga and sponsored sports teams
Why us, why now?
As a Senior Director on the AAMC's Communications team, you will lead strategic communications for the association. In this role, you will lead the AAMC’s efforts to enhance public and policymaker understanding of and support for the nation’s medical schools and teaching hospitals through media and public relations, advocacy communications, and integrated communications campaigns.
How will you make an impact?
- Provide strategic leadership for AAMC Strategic Communications’ three major functions:
- Public relations and member communications (media relations counsel and outreach, crisis communications, PR and member communications plans);
- Public affairs (public opinion research, advocacy communications campaigns, issue advertising and materials development; AAMC’s digital grassroots community);
- AAMC News (the association’s award-winning, online news platform about medical schools and teaching hospitals).
- Develop and implement crisis communications responses on emerging PR, advocacy and other external issues.
- Develop messages for, and provide communications advice and counsel to association leadership and staff on key public relations and advocacy issues.
- Work collaboratively with staff in Communications, Governmental Relations, and AAMC mission areas.
- Develop and direct strategies to enhance AAMC visibility in the media and as a thought leader in health care, higher education, and medical research.
- Direct and manage activities of the Strategic Communications work unit, including employee engagement, finance and budgeting.
- Direct the association’s public and congressional opinion research efforts in conjunction with the AAMC’s external consultant.
- Participate in, and lead as appropriate, communications campaigns with partner organizations.
- Provide programming support and counsel to the Group on Institutional Advancement.
- Direct and supervise efforts and budgets of consultants and vendors.
- Provide communications support as needed to Chief Communications Officer on various projects.
- Serve as a member of the AAMC Communications Leadership Team, reporting to the Chief Communications and Marketing Officer
What will you bring to the role?
- Minimum of 12 years of experience and proven track record in generating national media coverage and developing and implementing integrated strategic communications campaigns on advocacy and health-related issues.
- Minimum of 5-7 years of supervisory experience.
- Bachelor's degree in English, journalism, political science or related discipline; Master’s degree preferred.
- Strong and current contacts with health care and national media.
- Prior experience as a communications team leader at a public relations or public affairs consulting firm, or with a member of Congress, or a major Washington, DC association.
- Outstanding strategic, written and verbal communications skills, as well as sound judgment, diplomacy and tact required.
- Strong track record creating and managing integrated communications campaigns in support of advocacy and public relations objectives, employing research-based message development, media and public relations outreach, advertising, print, digital, and online materials development, social media and other emerging communications technologies.
- Familiarity with public opinion research, grassroots lobbying and the federal legislative process.
- Ability to distill complex and technical issues into understandable and persuasive communications and messages to advance the association’s public relations and advocacy agenda.
If a bachelor’s degree is required, related work experience may be substituted in some positions. One year of college course work at an accredited institution is equivalent to one year of related work experience.
The Association of American Medical Colleges (AAMC) is an Equal Opportunity/Affirmative Action Employer. The AAMC is committed to the policy of an equal employment opportunity in recruitment, hiring, career advancement, and all other personnel practices. The AAMC will not discriminate on the basis of race, color, sex, national origin, religion, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, matriculation, political affiliation, genetic information, disability, past or current military service, or any other legally protected characteristic.