Performance Consultant

Sep 16, 2019
Account Management
Metro Area
Full Time

Dealertrack Canada is the leading provider of web-based
software solutions and services for all major segments of the automotive,
marine, recreational vehicle, motorcycle and powersport retail industries.
Dealertrack Canada serves dealers, lenders, OEMs, third-party retailers, agents
and aftermarket providers with its comprehensive set of solutions including
Sales/F&I products; market data for dealers, lenders and OEMs; and digital
document services. Dealertrack Canada is a subsidiary of Dealertrack, which is
owned and operated by Cox Automotive Canada. For more information about
Dealertrack Canada, visit


The Performance Consultant is responsible for driving the
relationship with clients (dealers) from point of contact through the
Dealertrack solution launch and beyond. 
The primary focus for the Product Trainer position is to drive product
utilization, the retention of clients, and the overall satisfaction of our
subscription products.  This position is
responsible for pre-launch activities, launch and training activities, and
follow-up activities through the lifespan of the solution at the
dealership.  Areas of proactive focus
include the monitoring of sales and profit metrics (KPIs), making
recommendations on the process and identifying areas of potential improvement
while interacting with all levels of dealership management and staff.  The Product Trainer position will abide by
the Product Service Model provided and will provide client support and
consulting remotely, as well as performing launches both on-site or remotely
depending on the product level purchased and individual dealer needs.  The Product Trainer will work with the
implementation team to schedule launch training and be responsible for
scheduling quarterly (or more frequent) meetings to review dealer performance,
make recommendations on past performance or client goals, review best practices
and aid in the resolution of support cases for the Dealertrack solution.  The Product Trainer is responsible for
identifying and saving At-Risk accounts.


  • Drive software
    utilization and promote return on investment. 
    Provide dealers with advice and best practices to better manage their

  • Maintain
    monthly communication with different levels of dealer management and staff at
    each assigned dealership, focusing on managing client issues (including
    reporting and tracking of support cases and their resolution)

  • Promote and
    deliver both on-site and webinar-based instruction and operation of the
    Dealertrack solution, driving the advancement of its utilization with our

  • Maintain
    in-depth knowledge of the Dealertrack solution including product settings,
    features & benefits, system functionality, and setting cause & effect

  • Effectively
    present the Dealertrack solution in a clear, concise manner, demonstrating
    functionality of the system and answering dealership questions through on-site
    and remote dealership training

  • Effectively
    troubleshoot questions and issues within the Dealertrack solution to meet each
    individual customer’s needs – including triage, and feedback with potential
    fixes, solutions and best practice suggestions

  • Keep
    up-to-date on current automotive trends and best practices to ensure
    educational content is relevant to provide maximum value to dealerships 

  • Work
    collaboratively with other Product Trainers, implementation and support teams
    sharing knowledge and best practices.

  • Schedule
    travel in accordance with department practices and Cox Automotive company
    guidelines and policies

  • Develop and
    document references through existing dealer allocation (dealer contacts) –
    soliciting, gathering and distributing testimonials from dealership contacts to
    the management and marketing teams for further use.

  • Act as an
    ambassador for the products provided and supported by Dealertrack Canada and
    Cox Automotive as a whole.

  • Travel to
    dealers as directed/required to strengthen and solidify the relationship with
    Cox Automotive and our solution



  • Participate in
    product development and enhancement review sessions (when available) to
    continue development as a subject matter expert

  • Participate in
    the development of new training programs and content

  • Help to
    construct, utilize and communicate all dealership training documentation,
    including training agenda, daily training reports with class attendance and
    training issues, training recaps, support tickets, and other training
    communication, recording all documentation in Salesforce

  • Work closely
    with the Dealertrack product team on any issues

  • 3-5 years’
    retail automotive dealership experience in variable operations as a sales
    manager or business manager, with excellence in sales and CSI. Understanding of
    sales and business office processes is essential

  • Outstanding
    presentation skills with the ability to effectively articulate and communicate
    in a way that retains trainee engagement

  • Outstanding
    presentation and technical assessment skills needed to provide demonstrations

  • Excellent
    ability to influence decisions, build relationships and overcome objections

  • Excellent
    verbal and written communication skills

  • Exceptional
    listening skills, ability to problem solve, and patience with customers of all
    skill levels

  • Highly
    motivated self-starter capable of working independently and in a team

  • Demonstrated
    ability to work in a team-oriented, collaborative environment

  • Demonstrated
    ability to multi-task and prioritize effectively to ensure successful
    completion of assigned tasks by content and cadence

  • Strong working
    knowledge of Microsoft Office applications required

  • High energy, enthusiastic, determined, and able
    to motivate customers to use Dealertrack solutions

  • Technical proficiency in automotive software
    including deep product knowledge of product settings, features & benefits,
    system functionality, and setting cause & effect relationships

  • Knowledge of
    DMS and CRM systems is preferred

  • Comfortable with
    extensive travel

  1. Preferred

  • Experience
    working in an Automotive industry training capacity (Trainer Certified)

  • Experience with SalesForce CRM preferred
  • 3-5 years’ experience managing multiple
    accounts for a software or services company in the automotive industry



  • Remote
    – home office

  • 50%

  • Overnight
    travel is required for launches in particular and may be required for on-site
    visits when working on the performance of the dealerships.  Some travel may require Sunday departure or
    Saturday return times.

  • cell phone and laptop provided

About Cox Automotive

Cox Automotive Inc. makes buying, selling and owning cars easier for everyone, while also enabling mobility services. The global company’s 34,000-plus team members and family of brands, including Autotrader®, Clutch Technologies,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, VinSolutions®, vAuto® and Xtime®, are passionate about helping millions of car shoppers, tens of thousands of auto dealer clients across five continents and many others throughout the automotive industry thrive for generations to come. Cox Automotive is a subsidiary of Cox Enterprises Inc., a privately-owned, Atlanta-based company with revenues exceeding $20 billion.

Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Statement to ALL Third-Party Agencies and Similar Organizations:  Cox accepts resumes only from agencies with which we formally engage their services.   Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.


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