Director, Creative Content

Posted: 10/12/2019

Location: Universal City, California
Function: Marketing & Communications
Specialty: Branding, Digital Marketing, Social Media
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


Role Summary:
The Director, Creative Content, Universal Pictures International will work with the International Theatrical Department which oversees the marketing and distribution of Universal Pictures theatrical releases outside of North America. The individual will need to be able to multi-task, take initiative to start new projects, and interact effectively with other employees in the international theatrical marketing and distribution department, the domestic marketing and distribution departments, and international theatrical offices around the globe.

Essential Responsibilities:
  • Collaborate and strategize with all divisions of global marketing and distribution including Digital, Multicultural, Publicity, Partnerships, New Media, In-Theatre and Creative Content to align efforts in developing a comprehensive worldwide content distribution strategy.
  • Develop and tailor creative content for international markets to target established consumer demographics and interest groups, understanding the unique cultural variations between regions.
  • Communicate clear and concise guidelines to international territories for content placement based on research and testing to ensure strategic priorities are implemented on all titles.
  • Oversee the development and distribution of all AV, print and digital publicity content.
  • Develop strategies for global content and asset launches and oversee their implementation and activation.
  • Manage creative content servicing agencies and ensure the timely delivery of publicity and marketing assets to international territories.


  • Basic Qualifications:
  • Bachelors degree in marketing, public relations, communications or related field.
  • 8+ years of experience in the entertainment industry, specifically marketing, digital media, public relations, distribution or promotions
  • Strong written and communication skills at all levels.
  • Excellent computer skills: PC, Mac, Microsoft 365, Word, PowerPoint, Excel, Outlook, Google Drive.
  • Knowledge of and experience in social media marketing/publicity and content.


    Eligibility Requirements:
  • Interested candidates must submit a resume/CV online to be considered
  • Availability to work some evenings and weekends depending on the timing of asset launches.
  • Availability to travel domestic and international for events and meetings.
  • Must have unrestricted work authorization to work in the United States
  • Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program

  • Prior experience working in film publicity, marketing, digital, creative content
  • Proficiency in additional languages
  • Have exceptional follow through and see projects to completion
  • Ability to work well with others both internally and externally on all creative content needs.
  • Flexibility to work on multiple tasks at any given time.

    For almost a century, Universal has been known for its diverse slate of films, including classics such as Jaws, the Jurassic Park series, Mamma Mia, Fast and Furious and Bourne. UPI owns and operates direct theatrical marketing and distribution of feature films in many locations around the globe including Austria, Australia, France, Germany, Italy, Korea, Mexico, Netherlands, Russia, Spain, Switzerland and UK & Eire. In other territories UPI market and distribute movies through its JV offices, as well as in select territories, licensees who are contracted to distribute on UPI's behalf.

    NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  • We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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