Marketing Manager

Expiring today

Employer
MetaCoastal
Location
Baltimore, Maryland (US)
Salary
Competitive compensation & benefits package
Posted
Oct 22, 2019
Metro Area
Baltimore
Duration
Full Time

Travel Advantage Network is seeking an experienced, innovative Marketing Manager to join our management team!

The TAN Marketing Manager is an audience-focused, creative and results-driven strategic partner who possesses the ability to develop and implement initiatives to engage our existing members while driving brand image and revenue. This engaging, hands-on role drives campaigns from strategy to roll out, using marketing expertise in the areas of design, copy, analytics, and reporting.  

 

Responsibilities:

  • Develop and manage the execution of marketing strategies to promote Travel Advantage Network's program, driving member engagement through segmenting
  • Provide oversight and direction to Travel Advantage Network's media business efforts to include  e-commerce, web, and social media
  • Create content and provide marketing and communications support 
  • Ensure that websites are measured by revenue, bookings, Google Analytics and HotJar for ways to improve the UX
  • Heighten multi-brand visibility and consistency at the local and national level
  • Schedule and manage yearly advertising calendar, marketing campaigns and helps with yield management

Qualifications:

  • Experience with subscription-based, member-focused marketing
  • Understanding of google analytics
  • Bachelor's Degree in Marketing, Communications or English required
  • 5+ years management experience in a multi-company/brand environment; or equivalent combination of education and experience 
  • Working knowledge of Microsoft Suite; Photoshop, MailChimp, BirdEye, WordPress, etc.
  • Experience with web chat platforms preferred
  • Previous hospitality, tourism or related experience preferred

We Offer:

  • PTO
  • Travel benefits
  • Health, dental, vision, disability, life insurance
  • A culture committed to promotion from within
  • Paid holidays including 2 floating holidays per year
  • 401k match program
  • Engaging, event-oriented environment to include monthly book clubs, charities, and MORE!

Travel Advantage Network is an equal opportunity employer

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