Senior Events Marketing Manager

Posted: 10/29/2019

Location: New York, New York
Function: Marketing & Communications
Specialty: Events
Level: Experienced (Non-Manager)
Duration: Full Time
Salary Description: competitive



About the Team

The event team at Future has undergone huge expansion over the last couple of years delivering conferences, awards and exhibitions. 

The events team produce over 50 events each year in a fast-moving, collaborative environment where detailed planning and innovation come together. Our event team members are creative, always looking for “what’s next” with experience, enjoy spreadsheets, love logistics and obsess over details. We enjoy a fast-paced, supportive and interactive environment.

Job Purpose

Reporting to the Associate Director of Event Marketing, you will provide support for the events marketing team, executing turnkey marketing campaigns including direct mail, social, email, PR, online and print advertising.

The job holder will be responsible for the successful implementation and execution of events marketing campaigns, achieving financial targets in-line with budget; taking control of all event marketing activity and using expertise and knowledge to implement new ideas and tactics.

Key responsibilities

  • Creating and executing marketing plans, producing high quality, response-driven marketing campaigns that integrate online and offline marketing activities, using a full range of cost-effective and targeted promotional techniques (including direct marketing, advertising, email marketing and social media).

  • Ensuring brand identity is consistent across all media and meets best practice and brief guidelines.

  • Create effective email marketing campaigns.

  • Recording and monitoring spend, providing ongoing feedback to line manager about performance against agreed KPI’s and budgets .

  • Assist in creation, building & troubleshooting event marketing campaigns, producing briefs and managing each stage of the design process to ensure all marketing material is approved and delivered to schedule.

  • Maintain an awareness of current trends within the industry and audiences; attend conferences to identify opportunities and make recommendations.

  • Understand database segmentation and targeting – using data effectively to target users.

  • Provide accurate and timely campaign information and results.

  • Providing support for sales related projects as required, including the generation of leads for the sales team and creation of collateral and support tools.

  • Analysing visitor feedback and competitive show results as necessary

What do I need to succeed?

  • Understanding of event marketing principles, developments and new techniques

  • A demonstrated experience in event marketing campaign management

  • Excellent organizational skills and ability to prioritize according to tight deadlines

  • Copywriting and proofreading skills

  • Strong email marketing skills

  • HTML

  • Social Media skills

  • Excellent communication and relationship building skills

  • Attention to detail

  • A self-starter, able to work on own initiative, yet contribute as a team member

  • Strong analytical and numerical skills

We are Future

Connectors. Creators. Experience Makers

We have big ambitions to transform media and change people’s lives. Together, we connect people to their passions through the high-quality content we create and the innovative technology we pioneer. It’s an incredibly exciting time to join!

Future is the name behind market-leading brands in specialist sectors across technology, gaming & entertainment, music, creative & photography, hobbies, knowledge and home interest. 

We’re dedicated to creating loyal fans of our brands, and the number is growing all the time. Our global reach is phenomenal with over 250 million consumers across 180 + world-leading brands. It’s an incredible privilege to have such a passionate audience base across our websites, magazines, social media and events.

But that’s not enough – we continue to add to our portfolio and restlessly look to improve, innovate and push the boundaries of what can be done. We are developing leading-edge proprietary technology which is disrupting the media marketplace. 

Together, we’re exceeding the expectations of everyone we exist for – our audiences, clients, staff and shareholders. In a short space of time, Future has transformed into an innovative global media platform and the figures speak volumes:

We reap the rewards too, of course, with a fun and creative place to work with endless opportunities to forge a career. We believe in teamwork that transcends location,  so we don’t have a Future HQ but a globally connected workforce across the UK, US, France and Australia 

Every kind of talent is celebrated here.. We hire for person not for the role, looking for people who share our ambitions to be bold and innovate, making Future a global success story.

Let’s do this! 

To apply for this role, please submit your CV and a covering letter explaining why this is your dream job!

 

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Future.  

Equal Employment Opportunity

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Future is committed to providing veteran employment opportunities to our service men and women.



Future plc is an international publishing and media group, and a leading digital business. Founded in 1985 with one magazine, today we have offices in London, Bath, Bournemouth, Bromsgrove, New York, San Francisco and Sydney. At Future we believe in te...

Work With Us