Director, Editorial Strategy, Peacock, Direct-to-Consumer

Posted: 11/5/2019

Location: New York, New York
Function: Marketing & Communications
Specialty: Digital Marketing, Web Production
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive

Introducing Peacock, NBCUniversal’s new streaming service that combines timeless shows and movies, exclusive originals, kids programming and current hits, with timely news, sports and pop culture. All together. All in one app. In preparation for our launch in 2020, we are building a world-class team of smart, hungry and fearless professionals who are energized by the possibility of working at the epicenter of content, technology and culture. Join us if you would like to be a part of this exciting initiative.


NBCUniversal is hiring a Director of Editorial Strategy to lead strategy and insights for the Platforms Editorial team. We are seeking an independent minded and highly competitive candidate who is adept at swiftly handling change in a constantly evolving industry.

The Platforms team will be tasked with driving performance of a variety of business metrics by curating programming across all audience segments. The successful candidate will leverage data, operational know-how and strategic editorial planning to position the right content in front of each customer each time they log in.

The successful candidate for this role will bring a well-informed perspective on how audience behaviors are evolving, a strong aptitude for deriving and presenting data-driven insights and a wealth of experience curating editorial across content types, genres and audience segments. In coordination with Product, Data, Marketing and Content leadership, the Director of Editorial Strategy will ultimately play a major role in building and shaping the audience of the industry’s most innovative new streaming service.

-At least 5 years experience in digital content, programming a large scale editorial, e-commerce or video service.
-A deep understanding of analytics and hands-on experience with data tools like Omniture, mParticle, Amplitude and visualization tools like Domo and Tableau, as well as understanding of product tagging and governance.
-Demonstrable ability to manage an ever-changing content pipeline 7 days a week.
-Excellent writing and presentation skills, and the ability to convey complex data results in a simple and concise way including the ability to make visually compelling decks and dashboards for creative leaders.
-A history of establishing KPIs and targets, and then working to hit those goals.
-A passion for television and movies.
-Ability to work at 30 Rock, New York City

-Bachelors degree in a related field

At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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