Manager Programming Publicity

Posted: 11/13/2019

Location: Miami, Florida
Function: Operations & Strategy
Specialty: Operations
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


The Manager, Programming Publicity will be responsible for generating maximum, positive media for Telemundo’s entertainment programming, with a particular focus on daytime shows.

Responsibilities
  • Development and execution of strategic long-term and short-term plans for external publicity (consumer media) generating maximum amount of positive coverage focused on the daytime programming priorities
  • Strategize the publishing of existing content, customized social content, as well as social-driven concepts across the Telemundo social media platforms including Facebook, Instagram and Twitter official accounts
  • Create the publicity strategies and all press logistics to provide continuous support for our Daytime properties, highlighting special events, exclusives and other activity to increase visibility and support overall growth of Daytime properties (including UND and SLS).
  • Create all the consumer press materials including press releases, photo shoots, EPK’s, talent bios, satellite media tours, press junkets, media interviews, on-set visits, photo shoots and press kits under management supervision
  • Brainstorm and Execute strategies that support the network brand, help create awareness and drive traffic to Telemundo on-air and official social media platforms, supporting these efforts through detailed metrics showing effectiveness of the strategy
  • Seek opportunities to increase Daytime programming hosts visibility to increase overall awareness of shows
  • Work hand in hand with Talent and Cross-promo teams to maximize publicity opportunities for all Daytime shows across platforms
  • Communicate and provide updates to the Publicity and Social Media Teams
  • Build and maintain solid relationships with influencers/bloggers, reporters, talent managers, talent publicists & show producers
  • Maintain talent database updated (contact info, managers, publicists, influencers, social media accounts)
  • Service daily media requests and act as network source of information on daytime programming publicity properties
  • Monitor competitive environment via daily review of competitive/industry news, and interface with other departments and NBCUniversal TV channels on an as needed basis


  • • Bachelor's Degree in Public Relations or related field
    • Minimum 5 years of publicity experience and online community management
    • Ability to produce thorough reports and executive summaries detailing the results of strategic efforts regarding Social Media
    • Deep understanding of U.S. Hispanic market and technical/social inclinations, as well as best practices for Social Media campaigns
    • Highly organized and able to manage/prioritize multiple projects
    • Must be fully fluent in Spanish and English

    Eligibility Requirements:
    • Willingness to work flexible hours including early mornings, late and/or last-minute scheduling changes in a 24/7 production work environment
    • Willingness to travel with short notice and on weekends
    • Must be willing to work in the greater Miami, Florida area
    • Must be 18 years or older
    • Must have a valid driver’s license
    • Must have unrestricted work authorization to work in the United States
    • Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program

    • Excellent written, verbal, communications and presentation skills
    • Academic training in business fundamentals, new media trends and advertising
    • Exhibit strong interpersonal, writing, pitching, and presentation skills
    • Strategic, analytical and Creative skill set
    • Strong computer skills including extensive experience with Microsoft Office programs -Excel, Word, Power Point
    • Highly organized and able to manage/prioritize multiple projects
    • Familiarity with US Hispanic media
    • Attention to detail
    • Experience in entertainment industry
    • Enthusiasm for trends
    • Self-starter and able to work in an extremely fast paced and high-volume environment
    • Experience pitching, booking and covering national and local media interviews
    • Able to work both independently and with a team
    • Able to juggle and meet numerous deadlines and identify press opportunities
    • Proactive, master multi-tasker, creative and strategic thinking plus strong external and team communication skills
    • Proven skills in launching shows, crisis management and interfacing with all levels of executives, talent and media
    • Superior organization and innovative thinking
    • Flexible work schedule with some early mornings, late nights and weekend work required to cover tapings, shoots and events and some travel

    At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

    NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality, Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Global Studios, Universo, and a Digital Enterprises & Emerging Business unit. Telemundo Network features original Spanish-language entertainment, news and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 30 local stations, 51 affiliates and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup™ through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit including Telemundo Studios, Telemundo International Studios, Telemundo International, as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Digital Enterprises & Emerging Business unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world and Universo, the fastest growing Hispanic entertainment cable network, the company reflects the diverse lifestyle, cultural experience and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.

    NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

    We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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