Sr. Director, Business Intelligence: Peacock, Direct-to-Consumer

Posted: 11/18/2019

Location: New York, New York
Function: Marketing & Communications
Specialty: Digital Marketing, Web Production
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


Introducing Peacock, NBCUniversal’s new streaming service that combines timeless shows and movies, exclusive originals, kids programming and current hits, with timely news, sports and pop culture. All together. All in one app.

In preparation for our launch in 2020, we are building a world-class team of smart, hungry and fearless professionals who are energized by the possibility of working at the epicenter of content, technology and culture. Join us if you would like to be a part of this exciting initiative.

NBCUniversal is hiring a Senior Director, Business Intelligence to join a dynamic new team responsible for the Direct to Consumer business. We are looking for an approachable and calm yet highly competitive candidate who is adept at swiftly handling change in a constantly evolving industry.

The Business Intelligence team will create and measure KPIs and targets across teams and the business. Working with a separate but close data science team, they will determine the key drivers of the customer, isolating metrics that can be used for acquisition, retention, engagement and lifetime value. By translating the strategy of the business into measurable results, they will quantify each step of the customer journey, then help to create dashboards that team members can access and self serve across the organization. This team will deeply understand the digital television business and how data can help make key business decisions.

This team will have a lot of data at their disposal, so rather than just having great Excel skills, the successful candidate for this position will have the ability to access, process and analyze very large data sets. They will plug in to data lakes and perhaps write SQL queries to gather data, or at times use R for statistical analysis. They will work alongside data scientists to design machine learning models that will determine where value can be identified and opportunities discovered.


• At least 7 years experience business intelligence.
• A deep understanding of analytics, experience with data visualization tools like Domo, Looker, Tableau, MicroStrategy, Omniture, Amplitude, Chartbeat, as well as understanding of product tagging and governance.
• Excellent presentation skills, and the ability to convey complex data results in a simple and concise way including the ability to make visually compelling decks and dashboards for creative leaders.
• The ability to manage a small team and work closely with a variety of other teams.
• A history of establishing KPIs and targets, and then working to hit those goals.
• Masters degree in a related field
• Ability to work at 30 Rock, New York City

• Experience using SQL, R, Python and other similar tools to elicit data from very large data sets, as well as to accurately forecast growth and a variety of scenarios a plus.
• A passion for television and movies.

At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.



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