Web Editor/Audience Engagement Coordinator

Madison, Wisconsin
Starting salary $36,000 per year, fully covered health insurance, generous vacation and 401K plan
Nov 18, 2019
Metro Area
Full Time

Web Editor/Audience Engagement Coordinator Job Description 

The Progressive, a 110-year-old national political magazine based in Madison, Wisconsin, is looking for Digital Editor/Audience Engagement Expert with a strong passion for politics. This person will take the lead in running our website and developing a social audience engagement strategy for the pieces we publish. The perfect candidate will be on top of the latest in digital innovations in online news distribution and audience engagement, enjoy a fast-paced and collaborative work environment, and be passionate about broadcasting the mission of The Progressive. 

This is a full-time, union position working in our office in Madison, Wisconsin. 

General Duties:

Develops strategy for website and online media. Supervise flow of web content. Solicit, edit, and create online content. Work with the other editors in crafting a social media presence that best features our writers and our editorial voice. Work with Editor, Publisher, and Development Director in strategies to promote Progressive content and support grant development for special projects. Report on the results of online audience engagement efforts.

Track and boost magazine circulation, drive traffic to the website, and help generate revenue through audience engagement. This is a position for an energetic, motivated, and committed person with particular knowledge about how to cultivate and keep readers, and turn them into financial supporters. This position will work closely with all staff members, but is supervised by the Publisher.

Specific Tasks:

*Work directly with outside writers in writing, rewriting, editing, and copyediting material; Propose possible article ideas and authors; Read and review submissions for possible website publication; Report and write articles and general editorial copy for The Progressive and progressive.org; Manage editorial/social media interns.

*Oversee the magazine’s circulation and direct efforts to increase it, through magazine, web, and social media appeals.

*Lead team efforts to promote magazine and web content through social media. 

*Contribute to strategic planning for magazine and web growth. 

*Develop strategies to maximize income from website through newsletters, advertising, and donations.

*Lead efforts to dramatically boost audience for certain features and stories, and using that expanded access to encourage subscriptions, donations, and newsletter subscribers.

*Work with Development Director to devise ways to turn readers into donors.

*Master and apply The Progressive’s publication style and usage rules.

*Work with interns on tasks related to overall job duties.

*Represent the magazine and website in dealings with the public; may include media outreach and appearances.

*Create and maintain appropriate reports on magazine circulation and website engagement for staff and Board.

*Monitor and keep informed about the development of  audience engagement strategies used by others in the field.

*Work with Development Director to create strategies that will maximize income from  website through newsletters, advertising, and donations.


This is a full-time union salaried position based in Madison, Wisconsin. Starting salary $36,000 to $40,000 annually, depending on experience.


• Ten paid holidays, along with three floating holidays

• Four personal days and twelve sick days per year

• The Progressive pays the premium for individual coverage of all full-time unit members who elect such coverage, and will contribute 75% of the cost of the premium for double or family coverage

• 3% contribution towards a 401K retirement plan

• Flexible Spending Account for health expenses

• The Progressive provides life insurance coverage during the term of employment

• The Progressive provides long-term disability insurance after the employee's 6 month probationary period

Application Process:

Submit cover letter, resume, writing samples, and three references to: jobs@progressive.org to arrive by Friday, December 13, 2019, at 5 p.m. CST in order to assure consideration. Interviews will take place in Madison, Wisconsin in late-December to early-January. 

The Progressive Inc. is an equal opportunity/affirmative action employer.