Product Marketing Manager
- Full Time
Position: Product Marketing Manager
Location: Alexandria/Arlington, VA
Status: Full Time
Estimated Duration: Ongoing
Starts: December 2019
Rate: Up to $100,000 DOE
Our association client in Alexandria, VA is seeking a Product Marketing Manager to join their team.
The Product Marketing Manager will lead the marketing for eLearning products and services from planning to execution.
Product Marketing Manager Responsibilities:
- Develop innovative vision and strategy for eLearning products.
- Work collaboratively with research teams to understand customers, identifying new requirements and providing recommendations for existing ones.
- Conduct competitive analyses to support recommendations for marketing mix (pricing, positioning, and promotional activities)
- Lead Go-To-Market campaigns, guiding the production of creative content for digital and print materials.
- Provide recommendations and advisory on strategic partnership opportunities.
- Manage and maximize budget across product marketing activities.
- Consistently report on campaign progress.
Product Marketing Manager Requirements:
- 5+ years leading product management activities.
- Strong digital marketing experience, managing email, social, and paid search campaigns.
- Association or Nonprofit experience preferred.
- Experience in online education/eLearning preferred.
If you feel you are qualified for this position please send your resume (and samples if applicable)
Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
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