Senior Strategist

Employer
G/O Media
Location
New York or Los Angeles
Salary
Depends on Experience
Posted
Nov 20, 2019
Metro Area
New York
Duration
Full Time

G/O Media is looking for a Senior Strategist seeking an eager, ambitious, Internet-obsessed, and savvy marketing mind to join our Strategy team. This person will help the rest of the strategy team in leading the pre-sale process from beginning to end. Our strategists are big picture thinkers and storytellers, able to identify the heart of a client's problem and provide valuable propositions and solutions that will solve their marketing challenges for each RFP/RFI that comes in the door. Always ensuring that every team from our creative studios to audience insights to media and production ladders up a strategic solution in a cohesive, impactful pitch.

Essential Duties & Responsibilities:

  • Identify the right tools for maximum impact against brand KPIs
  • Provide a clear framework for creative solutions through succinct, well-defined briefs and guide conceptual and creative development to align with the strategy
  • Work with Research to create a measurement strategy laddering back to KPIs + proving effectiveness
  • Activate the appropriate teams for the channel strategy including media, distribution, creative, editorial, social, art and product
  • Ladder everything up to insights and proven effectiveness using a smart combination of audience, site, social, category, industry and brand lift data
  • Together with creative and sales, present programs to clients; process client feedback through the filter of what is strategically sound and on-brief
  • Daily communication via Slack, email, Trello, Google Docs and Gchats with creative, media operations, content operations and editorial leads across our 12 sites
  • Use visual storytelling and an in-depth knowledge of our product capabilities to put our best foot forward and get our point across in the marketplace
  • Knowledge of competitive landscape and monitor market trends and industries to identify new opportunities

Qualifications:

  • Bachelor's degree in Marketing, Advertising or related field
  • 4+ years of experience in creative, media or content strategy
  • Skilled in insight-based channel strategy development
  • A problem solver and strong communicator
  • Ability to work independently or with a team of diverse voices – sales types, creatives, editors, technologists, and clients – in a fast-paced environment
  • Has an understanding of media agency needs/ RFP asks
  • Efficient multitasker, skilled at balancing multiple asks and deadlines
  • Has a developed understanding of KPI-driven media and content strategy
  • A persuasive and confident presenter
  • Experience with branded content and sponsorships
  • A fan of and identifies with the G/O Media brands 

Apply for Senior Strategist

Already uploaded your resume? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your Resume must be a .doc, .pdf, .docx, .rtf, and no bigger than 1Mb


Upload from your computer

Or import from cloud storage

Your Portfolio must be a .doc, .pdf, .docx, .odt, .txt, .rtf, .htm, .html, .xls, .xlsx, .ppt, .pptx, .ods, .odp, .resume, .zip, and no bigger than 6Mb


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from Mediabistro by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on Mediabistro you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

Similar jobs