Mediabistro
   

Product Marketing Manager

Future, Atlanta, GA USA

Connectors. Creators. Experience Makers.

Level: Manager (Supervisor)

Duration: Full-Time


About the Team:

The Product Marketing team is made up of the product and market experts on the SmartBrief product mix. Product Marketing transforms ideas into products and owns the success of our product line through all stages of its life cycle. Product Marketing understands the marketplace and aligns our products to the market’s demand. The Product Marketing Manager will work cross-functionally with the Content, Sales and Tech teams on product enhancements and development.

Job Purpose:

The newsletter (aka “the brief”) is the critical product in SmartBrief’s offerings. As a member of SmartBrief’s Product Marketing team, the Product Marketing Manager will be the champion for the brief within SmartBrief from its inception.

Key Responsibilities:

  • Own the brief launch business plan, which includes coordinating with all departments to define the sales strategy, subscriber growth strategy and overall goals of the brief prior to launching a new publication.
  • Manage the onboarding of new brief partners, serving as cross-functional manager with internal partners in Content, Tech, Sales, Operations, Marketing and Partner Development to ensure a timely newsletter launch that sets both the brand and SmartBrief team up for long-term success. Define the scope of projects, create and manage timelines, workflow and production, ensuring all internal stakeholders are held accountable for timelines and tasks assigned.
  • Responsible for status and progress of brief launches, including alerting stakeholders of upcoming deadlines and project deliverables, and troubleshooting as needed. The Product Marketing Manager will own responsibility for certain items, as well as manage the timeline and hold internal parties accountable for other tasks.
  • Oversee brief improvement efforts where needed, including data-driven testing. Work alongside the Sr. Director of Product Marketing to optimize the brief template and content in partnership with the Content team. Be the project manager of brief improvement projects, when needed, and owning the communications strategy for both internal and external partners related to these projects.
  • Other duties as assigned.

This position reports to the Sr. Director of Product Marketing responsible for “the brief.”

Requirements

  • Experience in a Product or Project Management role with cross-functional responsibilities. Media/Publishing/Agency experience preferred.
  • Bachelor’s degree required.
  • A strong sense of organization with strict attention to detail.
  • Demonstrated flexibility to manage multiple tasks, solve problems and schedule work effectively in a fast-paced, deadline-driven environment.
  • Proven ability to develop relationships with peers and senior leaders within the company and holding them accountable to project plans and deadlines.
  • Comfort with data and data analysis involving standard digital marketing KPIs.
  • Demonstrates leadership, personal accountability, self-motivation and attention to detail.
  • Ability to make decisions and solve problems.
  • Willingness to be hands-on and own the work.
  • Excellent written, verbal and interpersonal communication skills.
  • Thrives in a team-oriented, entrepreneurial corporate environment.
  • Proficiency with a variety of software packages, including Basecamp, JIRA, Excel and Word.
  • Legal right to work in the United States.

Benefits

What will I get in return?

As well as our standard benefits, we have a number of awesome perks available to our staff including:
  • Unlimited paid time off (yes you read that right!)
  • Healthcare
  • 401k match
  • Employee Staff Purchase Plan (ESPP)
  • Flexible Spend Account (FSA)
  • A share in our success - every member of staff receives a profit pool bonus at the end of our financial year
  • Free food (monthly munchies, bagel Fridays, fresh fruit & snacks and coffee and tea on tap)
  • Central office locations with cool open plan working spaces. We operate a flexible working plan and are COVID secure
  • Gym discounts
  • Free digital magazine subscriptions and access to back copies of our print magazines and bookazines
  • Discounted gym membership and onsite health & wellbeing (yoga at lunch anyone?!)
  • Annual Future conference - get together with your colleagues to celebrate success and look forward to what's next
  • Regular staff socials arranged by our wonderful Employee Community & Culture committees
  • Huge opportunities to learn and develop whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues

We are Future

Connectors. Creators. Experience Makers

We’re Future. We’re 2300 colleagues over 200 brands speaking to 400 million people every month across the globe through websites, events and magazines. We haven’t just survived in 2020, we’ve thrived, increasing our audience share, taking more number one positions, acquiring new businesses and launching new brands.

And we don’t plan on stopping any time soon.

We’ve got an ambitious plan for 2021 that will build on our growth momentum and unlock new opportunities. We’re calling it Future 3.0 and we’re looking for talented people who want to be a part of it.

Inclusion & Diversity

At Future we are passionate about ensuring that as a business, we are continuing to promote diversity and inclusion not just in our recruitment processes, but everything we do.

Future is an equal opportunity employer and we will continue to ensure our recruitment process will be free of bias and our workplaces are inclusive, positive, free of discrimination and respects all backgrounds and beliefs. Our culture is underpinned by our values which will continue to ensure that all applicants, current and future employees are treated with respect and fairness.

We are continuing to be inclusive in our approach to flexible working, ensuring that we are making adjustments where required and providing our employees the tools and support to enable them to grow and flourish in their careers

About Future

We are Future

Connectors. Creators. Experience Makers

We’re Future. We’re 2300 colleagues over 200 brands speaking to 400 million people every month across the globe through websites, events and magazines. We haven’t just survived in 2020, we’ve thrived, increasing our audience share, taking more number one positions, acquiring new businesses and launching new brands.

And we don’t plan on stopping any time soon.

Future

Want to learn more about Future? Visit Future's website.