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Multiplatform Editor, TODAY Digital

NBCUniversal, LLC, New York, New York

Create the extraordinary.

Level: Manager (Supervisor)


Responsibilities:
Want to work with one of America’s most trusted and loved brands? As one of the biggest brands in the lifestyle space with more than 50M unique visitors for the last eight of the nine months, we’re looking forward to our biggest year of growth yet. With a significant investment in the future of TODAY Digital, we’re innovating and creating new ways to help audiences live better, more informed, happier, and healthier lives.

We’re looking for a Multiplatform Editor – a self-starter and a strong writer who is social savvy and has a keen editorial eye for what engages audiences. If you’re a creative thinker who loves to spot a story before it goes viral, this is the job for you.

The ideal candidate has a passion for creating compelling homepage, SEO and social headlines, mobile alerts and clean copy while seamlessly using data and analytics to inform content distribution, curation, and packaging. The Multiplatform Editor will be obsessed with data and analytics, A/B testing and finding the elements within a story that will resonate with our loyal and younger audiences. This role also requires a strong awareness of the TODAY brand and broadcast with the ability to multitask and meet tight deadlines

This position is represented by the NewsGuild-CWA

Responsibilities:
  • Curates TODAY.com homepage during broadcast hours with a mix of stories and videos that give the TODAY audience everything they need to know to start their day
  • Uses real-time analytics to help inform story packaging, posting and curation
  • Curates TODAY Mobile app to reflect latest content, special packages, and promotions
  • Collaborates with Managing Editor to build editorial strategies to grow audiences, engage with new audience demographics
  • Tracks data, audience behavior, and generates reports to actively look for optimization opportunities.
  • Partners with data analytics and engagement teams to establish and track KPIs to provide actionable insights and develop best practices.
  • Publishes and pitches any stories that have been pre-pitched.
  • Creates and curates special package fronts, video fronts, diversity fronts, etc.
  • Continually iterates on strategy that fits with the TODAY brand.
  • Coordinates with editors and producers on broadcast, site programming and social team to assist in promotion or prep for the following day


• Bachelor’s degree or equivalent and comparable work
experience
• 4+ years of working in a digital newsroom writing/editing
experience in a newsroom
• Expertise writing and re-writing SEO and social
headlines, decks, changing images when needed
• Excellent copy-editing skills. Knowledge of AP style.
Quick and accurate at all times: Typos drive you crazy.
Factual errors keep you up at night.
• Experience using and understanding such analytics
programs as Domo, Parse.ly, Chartbeat, Google
Analytics, Crowdtangle, Omniture. You use analytics to
help guide homepage placement, headline changes and
pivot based on performance
• Skilled at multitasking and juggling multiple, fast-moving
storylines at once
• Experience applying tags, taxonomies, and other basic
story metadata

-Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.

-Must be fully vaccinated against COVID-19 at the commencement of employment or must undergo regular COVID-19 testing if Company determines your job position requires accessing an NBCUniversal worksite.

-Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

• Knowledge of all social media platforms (Twitter,
Facebook, Instagram, TikTok) and optimization.
• Strong understanding of metrics, SEO best practices.
• Experience and comfort with working independently and
multi-tasking during high-pressure situations.
• Desire to work in a creative, demanding, competitive but
highly rewarding news environment
• Deep knowledge about social media and the latest
trends in digital media.
• You have a gut instinct for what is the TODAY brand and
the important news of the day.
• You stay calm when things get crazy, you think fast and
act with no drama.
• Proactive – you’re two steps ahead of what our audience
needs to know and would want to find on the homepage.
• You’re obsessed with the latest trends on social media
and know how to turn those trends into shareable stories.
• Armed with a positive attitude and an open mind, you’re
eager to help when needed and take feedback or
criticism well.
• Desire to work in a creative, demanding, competitive but
highly rewarding news environment.
• An awareness of TODAY personalities and brands.

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

NBCUniversal is an equal opportunity employer and will provide reasonable accommodations as required by applicable federal, state, and/or local laws.

About NBCUniversal, LLC

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Visit NBCUniversal Careers.

NBCUniversal, LLC

Want to learn more about NBCUniversal, LLC? Visit NBCUniversal, LLC's website.