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Analyst, Ad Sales Strategy

NBCUniversal, LLC, New York, New York

Create the extraordinary.

Level: Manager (Supervisor)


The Position

NBCU Strategy & Analytics Team is responsible for designing, execution and tracking of strategic sales initiatives in the NBCU Digital Ad Sales organization. They are the primary liaisons between individual NBCU sales and strategy teams, and other internal stakeholders such as Planning & Inventory, Product, Finance and Executive Leadership. Acting as strategic consultants to our sellers, this lean and dynamic team supports the needs of both the sales teams and the business leadership to monitor sales performance and provide insights for strategy development.

Duties and Responsibilities

The role has the following key areas of responsibility:

Development of Reporting Tools for Sales Performance Tracking
  • Partner with Business Intelligence team to develop tools to monitor KPIs for creating a robust Sales Performance overview
  • Create automation workflows for periodic reporting
  • Measure effectiveness of monitored KPIs and maintain key metrics dictionary
  • Use and maintain an in-depth understanding of key ad sales and planning systems (e.g. Salesforce, NBCU Internal budgeting systems) and tools
Business Analytics
  • Work on long term business strategy development for NBCU Digital Ad Sales
  • Ad hoc analysis to gain deep dive insights into a business function/current process of NBCU Digital Ad Sales (E.g.: Planning, Finance, Sales)
  • Effectively communicate Strategy to Executive Leadership through periodic check-ins

Enhance relationships with current Digital Partners
  • Evaluate and support high-impact strategic projects across digital partners
  • Work closely with cross functional areas of business (Planning/ Marketing/ Sales/ Strategy/ Research/ Operations) to ensure seamless execution of initiatives and smooth operation of business as usual processes
  • Play an active role in the analysis and planning of the annual Upfront to support different NBCU Sales/Product Teams


• Bachelor’s degree or equivalent experience
• 2 years in an Analytics role in at a major TMT corporation or a Leading Investment Bank, Management Consulting firm
• Media/Ad Sales Experience not a minimum requirement
• Excel power user; Other data visualization, language skills a plus (Tableau, Microstrategy, SQL, R, Python, etc.)
• Exceptional verbal and written communication skills
• Strong interpersonal & networking skills

Eligibility Requirements:

• Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
• Must be willing to work in [New York, NY]
• Willingness to travel and work overtime
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older

• Analytically-driven thought leader who can perform business analysis and real-time tactical execution of priority initiatives
• Strong interest in digital/social media; Understanding of ad technology a plus
• Exceptional, results-driven and focused individual, combining a quantitative outlook with the ability to organize stakeholders from across vertical and wider portfolio
• Passion for diving into complex concepts, defining value propositions and championing the voice of sales throughout the Digital Ad Sales team
• Flexible, able to deal with ambiguity and comfortable working in a fast paced, results oriented environment, and aligning the interests of multiple stakeholders
• Self-starter who can perform independently and proactively while working in a collaborative team environment
• Solutions-oriented

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

NBCUniversal is an equal opportunity employer and will provide reasonable accommodations as required by applicable federal, state, and/or local laws.

About NBCUniversal, LLC

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Visit NBCUniversal Careers.

NBCUniversal, LLC

Want to learn more about NBCUniversal, LLC? Visit NBCUniversal, LLC's website.