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SHE Media: Programmatic Operations Manager

Penske Media Corporation, New York, NY USA

Content is the cornerstone to all we do, and our audience is why we do it.

Salary: Base + Benefits + 401-k

Level: Manager (Supervisor)

Duration: Full-Time


SHE Media: Programmatic Operations Manager

COVID-19 HIRING UPDATE: We have transitioned to a remote work model and are continuing to hire during this time. This role is expected to begin as a remote position. We appreciate this is unprecedented times and will work closely with you, taking into account your individual circumstances.

SHE Media is building a curated community of content creators that reaches 80+ million women per month across every age and life stage. With a mission of women inspiring and empowering women. The term “Creator” refers to a content publisher who produces high quality, original content for an audience of, primarily, women ages 18- next life. She/he/they must have a loyal following, proper sourcing and compliance with all local, state and federal laws and a voice/brand that aligns with the SHE Media mission of equity and inclusion.


SHE Media is revolutionizing the publishing industry by delivering actionable content to our readers across our growing digital, social and experiential platform.

We are seeking a highly motivated Programmatic Operations Manager to join our dynamic and deeply entrepreneurial programmatic operations team. In this highly visible role, this person will be working with our Director of Programmatic, Engineering and Ad Operations teams to operate and optimize our programmatic monetization stack. As a self-starter, He/She must be a creative thinker, proactive, pragmatic, flexible and attentive to detail. This role will be a primary liaison with SSP and programmatic vendors as well as with sales and agency trade desks. In addition to having operating responsibilities, the Programmatic Operations Manager will be tasked with continually auditing and analyzing overall yield against our owned & operated inventory as well as partner inventory.

Responsibilities:

  • Own PMP deal set-up, optimization and troubleshooting
  • Assist with business development and management of programmatic related vendors such as SSPs, DMP, trade desks and all other Inventory/programmatic related vendors
  • Monitor and analyze data sets to ensure optimal performance and identify any irregularities.
  • Build programmatic data dashboards and reporting products using excel and Looker.
  • Manage programmatic ad operations work within GAM (Google Ad Manager) and various SSPs
  • Collaborate internally with Programmatic Sales, Product, and Engineering on various programmatic related product and sales projects.
  • Assist with month end P&L and ad hoc reporting requests.

Requirements:

  • 2-3 years’ experience and a good understanding of the programmatic ecosystem.
  • Experience managing inventory and working within SSPs
  • Buy or Supply side experience is a must
  • Excellent communication skills required
  • Strong technical skills – understanding and previous experience with ad-tech preferred.
  • Ability to identify issues and opportunities and synthesize them into strong plans of action.
  • Must be comfortable working on multiple projects concurrently

About SHE Media

SHE Media (formerly SheKnows Media) is a mission-driven digital media company created for and by women with approximately 60 million unique visitors per month (comScore) and 350 million-plus social media fans and followers. Our mission is to validate women’s voices and leadership as a unifying force for global good. The SHE Media Partner Network is the leading source for thousands of content creators, offering a diverse portfolio of monetization opportunities and educational materials to help them turn their passions into profit. SHE Media encompasses a family of leading media properties alongside our flagship sites: SheKnows.com, STYLECASTER, and #BlogHer, which hosts the world’s leading events for female content creators and entrepreneurs. SHE Media is also the creator of innovative platforms that include: The #Femvertising Awards, which honors the best pro-female advertising each year; Hatch, a resource for parents featuring kid-generated content; The Pitch, a live event series for women entrepreneurs; and The Voices of the Year, which celebrates the best in lifestyle content creation and pro-human activism.

About PMC:

PMC is a leading independent global media and information services company whose award-winning content attracts a passionate monthly audience of more than 310 million. Since 2004, Penske Media has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Deadline, Variety, Rolling Stone, Billboard, The Hollywood Reporter, VIBE, WWD, SHE Media, Robb Report, Sportico, BGR, ARTnews, Art in America, Fairchild Media, and Spy.com, among many others. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth and courage. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good. To learn more about PMC, our 2% Foundation, and our portfolio of brands, please visit www.PMC.com.

About Penske Media Corporation

Penske Media Corporation (PMC) is a leading digital media and information services company whose award-winning content attracts a monthly audience of more than 260 million a month and reaches users in more than 175 countries as well as a collective 390 million social media followers. The company houses a constellation of globally prominent and legendary brands, including Variety, Rolling Stone, Deadline.com, WWD, Robb Report, SHE Media, BGR, IndieWire, Beauty Inc, Sourcing Journal, TVLine, FN, BlogHer, HollywoodLife, Gold Derby, and SPY. PMC delivers exceptional content to consumers, business leaders and organizations around the world across multiple platforms: digital, mobile, social, print, video, broadcast, and dynamic live events. Headquartered in New York and Los Angeles with additional offices in 11 countries worldwide, Penske Media is the way global leaders and influencers are informed, connected, and inspired.

Penske Media Corporation

Want to learn more about Penske Media Corporation? Visit Penske Media Corporation's website.