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Publicist/Senior Publicist, Avery TarcherPerigee (Nonfiction Titles)

Penguin Random House, New York, NY

Home of the world’s best books.

Duration: Full-Time


Penguin Random House is seeking a Publicist/Senior Publicist to work with a wide variety of non-fiction titles.  This position will execute independent publicity campaigns for categories including: self-help, parenting, wellness, psychology, food, etc.  This position will work on several books at a time each season.

Essential Function and Responsibilities:

* Plans and executes publicity campaigns that will maximize exposure for authors and their books and manages the campaign budget for their specific titles.
* Pitches and secures top national and regional TV, print, radio, podcasts, and online media.
* Develops and maintains close working relationships with members of the press and seeks out new media outlets.
* Executes successful multi-city author tours, including independently overseeing travel arrangements, confirming bookstore and conference events, pitching local media and managing comprehensive tour schedules.
* Accompanying authors to local NYC based interviews and bookselling events
* Writes pitch letters, press releases, and other creative press material, as well as builds media pitch lists for title projects.
* Works closely with the publicity team as well as authors, agents, booksellers and key in-house departments including editorial, marketing, sales and subsidiary rights.
* Works closely with authors on all aspects of publicity, including briefing authors on how to handle interviews and accompanying authors to publicity engagements.
* Performs general department responsibilities and represents the imprints at various meetings, functions, and industry events.
* Ideally would have experience working on and helping manage authors who have built a brand and/or have written multiple books over a period of time.


Qualifications:

* Minimum of 3 years’ experience in book publishing with strong media relations and a keen interest in market trends, a minimum of 5 years’ experience to be considered at the Senior Publicist level
* A motivated and innovative self-starter who is detail-oriented, able to work very well collaboratively, and with a proven ability to demonstrate good follow-up and follow-through
* Ability to meet deadlines, multitask, and prioritize
* Strong attention to detail and organization skills
* Excellent written and verbal communication skills
* Must be a creative and strategic thinker
* Knowledge of Microsoft Office (Word, Excel, Outlook)
* Knowledge of Cision, Muckrack, and Publicity Workbench, a plus

About Penguin Random House

Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution.

Penguin Random House

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