Content Strategist
Ask Staffing - Durham, North Carolina, United States, 27703Work at Ask Staffing
Overview
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Overview
UX Writer/Content Strategist
This contract UX Writer/Content Strategist will play a pivotal role in defining and implementing the content strategy for our digital platforms on a contractual basis. With a focus on user experience, this role requires the ability to craft compelling and user-centered copy that guides users through our platforms, while also contributing to the overall content strategy that aligns with our business objectives.
Responsibilities:- Collaborate with UX/UI designers, product managers, and developers to create user-centric copy that enhances the overall user experience- Write and optimize microcopy, instructional text, and other UX elements to facilitate intuitive user interactions- Help develop and execute a content strategy for our public website and customer portals, ensuring alignment with user needs and business goals- Create and maintain content style guides and best practices for consistent messaging and tone across all digital touchpoints- Use data-driven insights, including A/B testing, to enhance content effectiveness and user engagement- Collaborate with other departments to ensure regulatory compliance and industry standards for all content- Partner with the broader content team to integrate UX writing into the overall content strategy- Participate in user research to gain insights into user behaviors and needs
Qualifications:- Bachelor€™s degree in English, Communications, Journalism, or related field- Minimum 3-5 years of experience in content strategy, with a focus on UX writing, preferably in the healthcare or insurance industry- Strong portfolio showcasing both content strategy and UX writing samples- Proficient written and verbal communication skills- Familiarity with design tools like Sketch, Figma, or Adobe XD- Basic understanding of HTML/CSS is a plus- Ability to manage multiple projects with tight deadlines- Strong collaboration and communication skills Is this a Planview user?
Yes