QA Manager (Marketing)
Synergy Interactive - Newark, New Jersey, United States,Work at Synergy Interactive
Overview
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Overview
Responsibilities:
Conduct comprehensive testing and validation of all in-app CRO tests before launch, ensuring a flawless user experience and minimizing the risk of bugs.
Basic Qualifications:
Perform end-to-end testing of A/B experiments to validate proper audience targeting, and confirm intended user experiencePartner with cross-functional QA teams and Products to ensure that new features are properly configured and that the supporting customer experiences function as intendedHelp maintain accurate and up-to-date documentation for marketers on test designs and best practices for implementation (wikis, process docs, quips)Oversee the maintenance and continuous updating of the current Figma board, ensuring accurate visual representation of the app experience.Work with web and product QA teams to develop and refine global ways of workingReport on QA process findings and escalated issues (issue types, root causes, business impact, time to escalation, path to resolution)Proactively monitor and triage trouble tickets assigned to the App CRO team, ensuring prompt resolution of any setup-related issues that may arise.Update App CRO JIRA tickets with relevant details such as screenshots, launch and end dates, and comprehensive testing documentation (quips, wikis, FIGMA).Minimum of 5 years experience in marketing or related technical roles supporting customer acquisition programs — preferably in mobile app roles with multichannel responsibilities (mobile web and desktop)5+ years of hands-on experience in quality assurance, UX testing, and execution of multichannel campaignsExperience working directly with business stakeholders and technology teams on requirements gatheringTechnically capable with excellent verbal and written communication skillsExperience working in Jira or similar project/workflow management softwareBachelor’s degree in Business, Marketing or a related field of study