Managing Editor- Content
The Academy of Management - Valhalla, NY USAWork at The Academy of Management
Overview
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Overview
The Managing Editor, Content, is responsible for writing and producing content for a new AOM product aimed at reaching new audiences through short-form textual summaries and briefs. The position requires day-to-day operations of launching a new content product, generating and reviewing compelling precise and high-quality content, and growing revenue. Within 6-12 months, the Managing Editor is also responsible for identifying, selecting and managing writing contractors as required to achieve content initiative outcomes.
- Manage the day-to-day operations and workflows of new content product(s):
- Write clear, concise, consistent and compelling content for new content product(s).
- Edit and publish 250- to 450-word articles, as well as multimedia including brief videos and slideshows, on trending business news and workplace topics.
- Interview AOM Scholars who have previously published AOM articles and produce high quality copy from the academic research.
- Develop content calendar to meet content publishing quotas and content delivery deadlines.
- Track and analyze content usage metrics; produce trend reports and identify future data-driven opportunities.
- Responsible for product workflows and outputs via AOM content systems and WordPress.
- Manage content platform creation and administration with input from Content Strategy Director.
- Work with content licensees to improve content and bring forward new content types to suit the market.
- Support social media and other reader engagement efforts.
- Oversee and manage outsourced writers:
- Identify and select writing contractors to produce content and meet output goals.
- Collaborate with writers, staff, and vendors to achieve results.
- Review and edit content created by others to interpret, clarify and improve content to engage members and audiences.
- Solicit and integrate feedback from stakeholders to improve content quality and output. Grow new content revenue opportunities:
- Explore ways to monetize new AOM content channels through licensing and/or subscriptions models
- Align any new content channels with the AOM member value proposition
- Set key revenue milestones for any content initiatives
- Develop policies/written procedures related to new content development:
- Establish policies on creating new content channels as it relates to an AOM content strategy.
- Build a new content procedural guidebook to focus on:
- Policies for creating new content
- Audience recognition and development
- To-market business models
- Establish content licensing partner relationships:
- Conduct market research on content providers.
- Facilitate content licensing discussions with potential licensees.
- Maintain relationships with content vendors (production, digital systems, editorial, etc.).
Education and Experience:
- At least 10 years of professional writing, editing, and publishing experience
- Knowledge of digital publishing
- Bachelor’s degree in communications, journalism, or English preferred
Skills and Abilities:
- Thorough command of written English and familiarity with common style guides (AP, Chicago, etc.)
- Ability to create and manage content calendars and content flow processes
- Ability to identify, select and manage writers
- Familiarity with content publishing platforms such as WordPress
- Ability to implement new work solutions or propose new policies
- Negotiating skills to develop contracts and manage vendors
- Solid analytical and decision-making skills to make sound judgments in AOM’s best interests
- Highly developed service orientation, communication, teamwork, and interpersonal skills with ability to interpret, lead and translate information across a multi-faceted organization working towards common goals.
- Sound decision-making, critical-thinking and problem-solving ability.
- Ability to take ownership and initiate, coordinate, manage and execute multi-faceted projects and demonstrate agility while paying close attention to detail in a deadline driven environment.
- Solid work ethic, personal integrity, and high professional standards.
- Strong technology aptitude and computer skills with the ability to quickly learn and navigate new systems.
- Ability to understand and appreciate the needs of the association industry and higher education/scholarly market.
Hybrid Work Environment and Travel Requirements
This position is hybrid and may require occasional travel to the AOM office. Periodic, domestic and/or international travel may be required, approximately 5% annually. Travel typically includes the use of various methods of transportation (car, plane, rail), depending on the location.