Lead Analyst - Marketing & Sales
Boston Consulting Group - Madrid, Madrid, Spain,Work at Boston Consulting Group
Overview
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Overview
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YOU'RE GOOD AT
* Solving complex client problems through relevant analytical approaches and customized solutions in marketing* Driving development and maintenance of knowledge assets e.g. tools, marketing materials, based on different client contexts* Communicating with senior stakeholders, demonstrating the ability to engage your audience effectively* Managing a portfolio of projects, with strong awareness of business priorities and commercial impact* Training, coaching, and mentoring junior team members* Working closely with clients to understand strategic objectives and design tests/optimize campaigns to improve digital marketing performance and meet the clients' goals* Interfacing with BCG case and client teams and reporting on results, in a credible and confident way* Working collaboratively and effectively in a group dynamic often virtually, proficient in agile ways of working
YOU BRING (EXPERIENCE & QUALIFICATIONS)
* 3+ years consulting experience in marketing required; candidates with consulting experience preferred* In lieu of consulting experience, 4+ years minimum industry experience required; 6-10+ years of industry experience strongly preferred* Bachelor's Degree required (advanced degree preferred)* Expertise and experience in managing and auditing accounts on Google Ads, Business Manager, Google Analytics needed, on DV360 strongly preferred.* Fluency in English; Spanish requested in Spain and French for France, German for Germany* Outstanding interpersonal and communication skills to interact with internal and external stakeholder while working in a global collaborative team environment
YOU'LL WORK WITHAs a Lead Knowledge Analyst you will collaborate with global topic leads and colleagues across BCG to bring expertise and capabilities to the service of our internal and external clients. Our team is made up of a diverse pool of knowledge positions that allow us to pursue exciting, innovative knowledge careers.
ADDITIONAL INFORMATIONThe Knowledge Team (KT) is a group of functional and/or industry experts leveraging deep domain knowledge to enable insight for case teams and clients. KT members are affiliated to BCG Practice Areas, plugged into the strategic agenda and building and deploying leading edge IP data tools/assets to deliver insight.BCG's Knowledge Team members have the opportunity to be staffed on cases and help co-create insights with case teams and clients through expert perspectives on industry trends, delivery of proprietary data or tools in a particular function and complex research and analysis of market information. KT members also support the PA’s business development and proposals and help to organize and codify the knowledge that enables BCG to deliver superior business value for its clients.