Job SummaryThe Comcast Marketing Technology engineering team is responsible for developing, integrating and operating the capabilities marketing uses to engage in Direct Mail, Email, SMS and many other critical channels. Developers will participate in design, planning, development, release, monitoring and overall delivery of our web, mobile and application deliverables. The developer will be challenged to build new features and experiences that support millions of business & customer interactions each day while meeting the highest standards of availability, stability and performance. The right candidate will be outspoken and work to bring people together to help solve complex problems with an iterative approach!
within the Marketing Technologies domain is responsible for designing, implementing, and maintaining data architecture solutions to support marketing initiatives and strategies. This role involves collaborating with cross-functional teams to understand business requirements, identifying data sources, and creating data models that optimize data storage, retrieval, and analysis. The
will also play a key role in ensuring data governance, data quality, and compliance with regulatory standards within the marketing technology ecosystem.
What You'll Do:Data Architecture Design : Design and develop scalable, high-performance data architecture solutions that support marketing analytics, customer segmentation, campaign management, and personalization initiatives.
Data Modeling : Create and maintain conceptual, logical, and physical data models that align with business requirements and facilitate efficient data storage, retrieval, and analysis.
Collaborate with data engineers and integration specialists to integrate data from various sources (e.g., CRM systems, marketing automation platforms, third-party data providers) into centralized data repositories.
Establish data governance frameworks, policies, and procedures to ensure data integrity, privacy, and compliance with regulatory standards (e.g., GDPR, CCPA) within the marketing technology ecosystem.
Data Quality Management:
Implement data quality management processes, including data profiling, cleansing, and enrichment, to maintain the accuracy and reliability of marketing data assets.
Interface with Quality Assurance teams to ensure cross functional support of solutions.
Provide technical leadership and guidance to junior data architects and data engineering teams, ensuring best practices are followed in data architecture design and implementation.
Collaborate with marketing stakeholders, business analysts, data scientists, and IT teams to understand business requirements, translate them into technical solutions, and communicate architecture decisions effectively.
Stay informed about emerging technologies, tools, and platforms in the marketing technology landscape and evaluate their potential to enhance data architecture capabilities and drive business outcomes.
Identify opportunities to optimize data storage, processing, and retrieval performance through database tuning, indexing strategies, and data partitioning techniques.
Documentation and Communication:
Document data architecture designs, standards, and guidelines, and effectively communicate them to relevant stakeholders to ensure alignment and understanding across the organization.
Familiar with software development methodologies Agile/Scrum/Kanban and understanding of enterprise project lifecycle.
Experience in developing architectural solutions which contain multiple tiers.
Familiar with identity resolution and identity management concepts within MarTech.
What You'll Need:Bachelor’s or master’s degree in computer science, Information Systems, or related field.
Proven experience 15 years as a data architect or similar role within the marketing technology domain.
In-depth knowledge of data modeling principles, techniques, and tools (e.g., ERwin, ER/Studio, PowerDesigner).
Hands-on experience with relational databases (e.g., Oracle, SQL Server, MySQL) and NoSQL databases (e.g., MongoDB, Cassandra).
Proficiency in data integration technologies (e.g., ETL tools, data virtualization, API integrations).
Strong understanding of data governance principles, data quality management, and regulatory compliance requirements.
Excellent analytical and problem-solving skills, with the ability to translate business requirements into technical solutions.
Strong leadership and communication skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.
Preferred Qualifications:Experience with cloud-based data platforms (e.g., AWS, Azure, Google Cloud Platform).
Familiarity with big data technologies (e.g., Hadoop, Spark, Kafka).
Certification in data management or related field (e.g., Certified Data Management Professional, DAMA Certified Data Management Professional).
Experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics, Salesforce Marketing Cloud) and how to drive key performance indicators.
Knowledge of machine learning and predictive analytics concepts and techniques.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is proud to be an equal opportunity workplace.
We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.EducationBachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.Relevant Work Experience7-10 YearsBase pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the
compensation and benefits summary
on our careers site for more details.