Marketing Manager 2, Authoring and Experimentation
Intuit - Mountain View, California, us, 94039
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Overview
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Overview
Join a world-class marketing team as Marketing Manager 2, Web Operations in the Consumer Group business unit. TurboTax serves over 48M customers and businesses with a full range of tax solutions from Do-It-Yourself to Full-Service. As TurboTax continues to expand our offerings to deliver our vision of "Getting Taxes Done for Everyone," this pivotal manager role is a subject matter expert to lead operational excellence, focusing on delivery with team building/executing complex web experiences for our web properties
The ideal candidate has experience managing front end developers and content management web authors who build web pages, content, and A/B test using a CMS and thrives in a high-pace environment with established quality governance. This role sits in the Customer Group's marketing operations team and requires a strong working partnership with Marketing Strategy, Product Managers, Analytics, Design and Development teams to bring these web experiences to life.
What you'll bring
5+ years of experience in Content Management, Web Marketing, and/or Marketing Operations with browser-based application testing and debugging
3+ years of experience in web A/B Testing Implementation
3+ years of People management experience with a proven track record of coaching and mentoring front-end developers and content authors
Skilled in CSS, HTML, and JavaScript and creating UI experiences from JSON objects and Figma designs
Expert in JIRA as an administrator and familiar with Google Suite
Deep expertise and knowledge of Agile software development methodology
Excellent communication skills, confident with management, and able to clearly articulate thoughts and recommendations with attention to detail
Experienced with web experimentation and personalization technologies
Experienced with multiple channels including Paid Search, SEO, and Mobile platforms including web properties and other factors that impact web conversions
How you will lead
Manage the team that publishes, sets up experimentation, and personalizes web experiences working across various system platforms. Manage delivery with quality across multiple program tracks and stakeholders.
Responsible for executing go-to-market web experiences using content management (such as WordPress, Adobe Experience Manager, Stackbit), personalization and experimentation platforms (such as Adobe Target or Optimizely)
Hands-on leadership creating, publishing, experimenting, quality testing, and finding opportunities for durable platform innovation
Responsible for tracks of the content lifecycle in-product, including upsells customer notifications, etc. from management to retirement, scoping requirements to new product experiences
Troubleshoot and resolve issues, support web operations peers in problem solving, validation of authoring and experimentation execution with quality
Collaborate with XD resources to improve design and production lifecycle process
Develop and execute processes to improve content quality, maintainability, and usability making sure both template driven pages and associated test experiences are compliant and accessible
Identify and problem-solve roadblocks and functional requirements to successful task completion, including liaising with the technical product development team and quality assurance completion
Vet requirements from marketing strategy, product managers, and other key stakeholders to accurately size project requests
Comfortable managing multiple competing priorities in a deadline-sensitive environment to ensure that all work is completed according to department standards
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is:
Bay Area California $169,500 - 229,500
Southern California $154,000 - 208,500
This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at
Intuit®: Careers | Benefits (https://www.intuit.com/careers/benefits/full-time-employees/)
).Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.