The Marketing Internship provides the opportunity to support the Marketing Communications team with prospect and lead generation. The Marketing Intern will be responsible for assisting with key objectives, including but not limited to, account-based marketing to healthcare facilities, inbound lead generation, and marketing operations.
The marketing internship is available for the Spring (10-15 hrs/week) and Summer (15-20 hrs/week) semesters.The role will work onsite at CIVCO's Coralville location. The pay rate for this internship starts at $15/hr and may vary based on experience.
Key Duties and Responsibilities
include the following. (Other duties may be assigned.)
Account-based marketingSupport prospecting and targeting specific accounts for urology, vascular access, and emergency medicine departments.Use of Hubspot marketing automation and Salesforce.com CRM systems
Inbound lead generationHelp with marketing campaigns to drive inbound marketing leads for key product lines, including paid search and social media advertising, plus content & website optimization
Marketing operationsAssist with marketing processes and resources, including sales materials and trainingOrganization of product assets and photographySupport data analytics and reporting responsibilities
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.
Education, Experience, and Certifications
Currently enrolled in a degree program in Marketing, Management, Sales, Communications, or Business Administration.
Essential Knowledge, Skills, and Abilities
To perform this job successfully, an individual should have knowledge of Microsoft Office. The position requires both strong written and verbal communication skills, with the ability to multi-task and pay attention to detail while analyzing and drawing conclusions from data.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.
While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel and reach with hands and arms. The employee must frequently lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and color vision.
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
The noise level in the work environment is usually moderate.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)