Apply for Job Job ID 359463 Location Twin Cities Job Family Marketing & Communications Full/Part Time Full-Time Regular/Temporary Regular Job Code 8342CG Employee Class Civil Service Add to Favorite Jobs Email this Job
About the Job
We're looking for a resourceful, creative, and organized colleague, who would enjoy being an integral part of an outreach team communicating the work of this dynamic research and training center. The role of the Center for Advanced Studies in Child Welfare's (CASCW) Communications Specialist is to plan and develop communications for the Center's programs including Outreach, Professional Education, Research and Evaluation, and Interdisciplinary learning. This position leads planning and execution of communication of the Center in addition to providing consultation to colleagues and writing for web, email marketing, newsletter, social media, and in-person events. The ideal candidate will be a problem-solver with natural curiosity with strong written and verbal communication skills. The Communications Specialist reports to the Director of Outreach at CASCW. This position is a hybrid role with three days in office and two days with a flexible location.
The University of Minnesota encourages a healthy work life balance for employees. CEHD is committed to an excellent employee experience, offering a flexible work environment that meets the needs of students, staff, faculty, and the communities we serve. Flexible work arrangements may include flexibility in schedule and/or work location. All UMN
employees are expected to follow applicable public health and safety procedures.
Content Development (50%)
- Develop and/or oversee a heavy volume of communications and, in partnership with the Outreach Director, develops, writes and edits specialized content for communications and publication in print or electronic mediums including news/blogs, website copy, e-newsletters, short-form content, emails, social media posts and other electronic and printed content.
- In partnership with the Web and Digital Specialist, updates CASCW website content following University accessibility guidelines.
- Manages the overall development of the Center's annual publication, CW360, with written contributions as needed.
Communications Strategy, Metrics and Project Management (20%)
- Coordinate systems, processes, and tools that make our communications and content creation work more efficient and effective.
- Lead the Center staff, in partnership with Center leadership, in developing a comprehensive communications plan(s) to define reach and engage the Center's target audience.
- Lead and participate in committees and work groups such (School of Social Work, Minnesota Child Welfare Training Academy) to develop and integrate collaborative communication efforts.
- Utilize measurement tools (ie - surveys), to gather information/data, report findings related to Center Communications and outreach efforts of translating research to practice
- Identify communication gaps with corresponding goals
- Generate creative concepts and ideas for all promotional materials to meet the needs of CASCW's primary audience, including giveaways, and other print or digital marketing items and work with graphic designers, videographers, and print professionals on executing concepts and ideas.
- Use analytics and data to inform and finesse communications strategy
- Develop recommendations to Center staff and partners for improved dissemination of research findings and practice/training tools based on data and best practices
Marketing and Branding (15%)
- Coordinates branding guidelines and compliances consistent with University, CEHD, SSW, and CASCW
- Manages writing tone and voice to ensure cohesive messaging and brand standards across all Center products and activities
- Develop campaigns and strategy to promote CASCW events and products (conferences, forums etc.)
- Manage the Center's primary email account
- Manage the Center's list servs
- Partner with the Outreach Director to engage with stakeholders to answer questions, respond to requests for information, and create opportunities for additional engagement and relationship building
- Manage direct day to day communications to represent CASCW at partner agency events, such as attending conferences and tabling exhibits
General Support for CASCW (5%)
- Other duties of a similar scope as assigned.
- Participate in Interculturalist equity, diversity, and inclusivity training
- Participate in monthly all staff meetings
- Participate in monthly SSW Council meetings
- Weekly supervision
BA/BS plus at least two years of experience or a combination of related education and work experience to equal at least six years.
Ability to collaborate effectively with people from a variety of communities, backgrounds, and identities.
About the Department
The Center for Advanced Studies in Child Welfare (CASCW or the Center) is in the School of Social Work in the College of Education and Human Development on the St. Paul campus of the University of Minnesota. CASCW supports the education and training of public child welfare professionals, identifies, and examines effective child welfare practice methods, informs the public and policy makers about various child welfare issues, and incorporates evaluation findings into the School of Social Work curriculum. In addition, Minn-LInK, a research and evaluation project is located within CASCW and provides research services to internal and external clients through grants and agreements.
Founded in 1917 on its Dakota homeland, the School of Social Work at the University of Minnesota - Twin Cities is part of a public, research-intensive university and one of seven administrative units in the College of Education and Human Development (CEHD). The School offers several graduate and undergraduate educational programs including: a PhD in Social Work; a Master of Social Work; a Master of Education in Youth Development Leadership; a Bachelor of Science in Youth Studies, and undergraduate minors in Family Violence Prevention, Social Justice, and Youth Studies. Underlying all these multidisciplinary programs is a social justice value base and a commitment to the most vulnerable and marginalized populations in our society. The curricula of our educational programs, and faculty research and engagement, intentionally seek to emphasize and expand anti-racist perspectives, social, economic and racial justice, and decolonization. The School is the home to a variety of labs and centers that actively involve our students, staff, faculty, and community partners, e.g., the Youth Work Learning Lab, the Center for Advanced Studies in Child Welfare, the Center for Practice Transformation, and the Minnesota Child Welfare Training Academy, an innovative partnership with the Minnesota Department of Human Services that is funded by the state legislature to further develop equitable child welfare practices.
The College of Education and Human Development (CEHD), the third largest college and the University, contributes to a just and sustainable future through engagement with the local and global communities to enhance human learning and development at all stages of the life span. We know diversity is necessary to do our best work and foster our humanity. That's why the CEHD community is collectively dedicated to cultivating an inclusive and equitable environment, embracing and celebrating all identities of our students, staff, and faculty. These values are also a moral imperative requiring continuous proactive measures and a firm stance against prejudice, discrimination, and systemic injustice.
Working at the University
At the University of Minnesota, you'll find a flexible work environment and supportive colleagues who are interested in lifelong learning. We prioritize work-life balance, allowing you to invest in the future of your career and in your life outside of work.
The University also offers a comprehensive benefits package that includes:
- Competitive wages, paid holidays, and generous time off
- Continuous learning opportunities through professional training and degree-seeking programs supported by the Regents Scholarship
- Low-cost medical, dental, and pharmacy plans
- Healthcare and dependent care flexible spending accounts
- University HSA contributions
- Disability and employer-paid life insurance
- Employee wellbeing program
- Excellent retirement plans with employer contribution
- Public Service Loan Forgiveness (PSLF) opportunity
- Financial counseling services
- Employee Assistance Program with eight sessions of counseling at no cost
Please visit the Office of Human Resources website for more information regarding benefits.
How To Apply
Applications must be submitted online. To be considered for this position, please click the Apply button and follow the instructions. You will be given the opportunity to complete an online application for the position and attach a cover letter and resume.
Additional documents may be attached after application by accessing your "My Job Applications" page and uploading documents in the "My Cover Letters and Attachments" section.
To request an accommodation during the application process, please e-mail email@example.com or call (612) 624-8647.
The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.
The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu
Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.
About the U of M
The University of Minnesota, Twin Cities (UMTC)
The University of Minnesota, Twin Cities (UMTC), is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation's most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
At the University of Minnesota, we are proud to be recognized by the Star Tribune as a Top Workplace for 2021, as well as by Forbes as Best Employers for Women and one of America's Best Employers (2015, 2018, 2019, 2023), Best Employer for Diversity (2019, 2020), Best Employer for New Grads (2018, 2019), and Best Employer by State (2019, 2022).