At Fortune Brands Innovations, we believe that our innovation and success are fueled by the passion of our people and the strength of our teams. Together, we work to fulfill dreams of home by aligning around common goals, being agile in the face of change, holding ourselves accountable, and acting with integrity and transparency. We succeed when everyone belongs and strive to build a Home for All where all associates can be their true, authentic selves at work. Learn more about our culture here
We’re looking for an Associate Digital Media Manager to join our growing Paid Media team at Fortune Brands Innovations. This role, reporting to the Retail Media Manager, will help to identify new testing, targeting and optimization opportunities within our eCommerce paid media initiatives. The Associate Digital Media Manager is responsible for conducting ongoing advertising test-and-learns in the eCommerce space, analyzing data, and communicating results.
This role is designated as a hybrid role which includes working at least 3 days per week (Tuesdays, Wednesdays, Thursdays) in office to foster better collaboration, connection, and innovation.
Manage paid search, display, and digital video marketing campaigns.Partner with our agencies and internal brand team to translate creative strategies and vision into effective media plans.Set measurable goals that demonstrate expectations and ongoing improvement.Conduct post-campaign analyses, create reports, and present to leadership.Optimize and manage daily bids, spend, and ROI.Collaborate with social team to identify key learnings and opportunities.Interact with multiple internal business units to align on product direction.Assist the Manager, Paid Media with overall media strategy, budget, and campaign management.Work with CRM manager to leverage CRM data to give campaigns a competitive advantage.
Bachelor’s Degree in Communications, Marketing, Advertising, Public Relations, Media Studies, Business or a related field is required.Minimum of 3 years of experience in advertising, media management, and/or media buying; experience in programmatic display/digital video, with hands-on executional experience in planning and running large-scale programmatic campaigns across majors DSPs including The Trade Desk, Amazon, Media Math and others.Experience with managing paid search; hands-on experience building, launching, setting-up accounts across multiple search engines including AdWords, Google Display Network, Google Analytics, and/or Bing.Experience managing monthly budgets of over $100k.
At Fortune Brands Innovations, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates’ feeling of belonging at work.
Fortune Brands Innovation (FBIN) is built on industry-leading brands and innovation within our operating segments: water, outdoors and security. We have an impressive track record of strong financial results, market outperformance and growth, which translates into career and professional growth opportunities for associates. Please visit our website at fbin.com to learn more
Equal Employment Opportunity
FBIN is an equal opportunity employer. FBIN evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
FBIN is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at FBIN.Recruiting@fbhs.com and let us know the nature of your request along with your contact information.