Stay abreast of industry trends, competitor products, and emerging technologies to maintain a competitive edge in the market.Marketing Strategy:Develop and implement comprehensive marketing strategies that align with the company's Federal business goals and objectives.Collaborate with program managers, engineers, business development and sales teams to create marketing plans that drive offering awareness and growth.
Content Development:Create high-quality technical content, including whitepapers, case studies, blog posts, and product documentation, to educate and engage the target Federal audience.Work closely with the content team to ensure accurate and compelling representation of technical features and benefits.
Product Positioning:Develop and refine the messaging and positioning of integrated solutions to effectively differentiate them in the market.Collaborate with solutions management to ensure product roadmaps align with market needs and trends.
Sales Enablement:Provide sales and business development teams with the necessary tools, training, and collateral to effectively communicate the strategic advantages of our programs and offerings.Support the development of sales presentations, demos, and other materials to assist in the sales process.
Cross-Functional Collaboration:Collaborate with various teams, including solution development, business development, sales, and marketing, to ensure a cohesive and consistent brand message.Act as a liaison between technical and non-technical teams, facilitating effective communication and understanding.
Qualifications:Bachelor's degree in Marketing, Business, or a related field; technical background and digital marketing are a plus. Additional experience in lieu of degree will be considered.5 years of related experience (at least 2 years marketing for federal government programs).Ability to drive a strategic and compelling narrative and map customer journeys.Proven experience in technical marketing, product marketing, go-to-market or a related role for federal government programs.Strong understanding of technology, especially in the areas of software, or IT solutions and services.Excellent written and verbal communication skills.Ability to translate technical features into compelling and easy-to-understand messaging for diverse audiences.Demonstrated ability to work collaboratively in a cross-functional environment.
If you are a strategic thinker with a passion for technology services and marketing, and if you thrive in a dynamic and collaborative environment, we invite you to apply for the position of Federal Technical Marketing Manager at Maximus. Join us in shaping the future of Federal government.Job SummaryEssential Duties and Responsibilities:Create marketing materials, such as sell sheets and presentations, for the purpose of business development for the Division.Plan and manage activities for TCES participation and exhibits at industry conferences; including overseeing logistics, promotions, and speaking engagements of MAXIMUS senior management.Create and manage blog posts.Write and edit press releases and media alerts.Create and edit website content.Support public relations efforts, including working daily with PR firm on crisis management and brand awareness campaigns.Devise and implement strategies for “thought leadership” webinar and podcast series, including marketing efforts and content creation.Manage social media efforts, such as Twitter, LinkedIn, Facebook, Instagram, and YouTube.Manage interactions with analyst firms, including briefings and managing research, such as vendor briefings and inquiry calls.
Minimum Requirements:Manages, perhaps through subordinate supervisors, the coordination of the activities of a section or department with responsibility for results, including costs, methods and staffing.In some instances this manager may be responsible for a functional area and not have any subordinate employees.Works on issues of diverse scope where analysis of situation or data requires evaluation of a variety of factors, including an understanding of current business trends.Follows processes and operational policies in selecting methods and techniques for obtaining solutions.Acts as advisor to subordinate(s) to meet schedules and/or resolve problems.Develops and administers schedules, performance requirements; may have budget responsibilities.Frequently interacts with subordinate employees, customers, and/or functional peer group managers, normally involving matters between functional areas, other company divisions or units, or customers and the company.Often must lead a cooperative effort among members of a project team.Receives assignments in the form of objectives and determines how to use resources to meet schedules and goals.Provides guidance to subordinates within the latitude of established company policies. Recommends changes to policies and establishes procedures that affect immediate organization(s).
Education And Experience Requirements#tech#techjobs#hotjobsMAXIMUS IntroductionSince 1975, Maximus has operated under its founding mission of Helping Government Serve the People, enabling citizens around the globe to successfully engage with their governments at all levels and across a variety of health and human services programs. Maximus delivers innovative business process management and technology solutions that contribute to improved outcomes for citizens and higher levels of productivity, accuracy, accountability and efficiency of government-sponsored programs. With more than 30,000 employees worldwide, Maximus is a proud partner to government agencies in the United States, Australia, Canada, Saudi Arabia, Singapore and the United Kingdom. For more information, visit https://www.maximus.com.EEO StatementEEO Statement: Active military service members, their spouses, and veteran candidates often embody the core competencies Maximus deems essential, and bring a resiliency and dependability that greatly enhances our workforce. We recognize your unique skills and experiences, and want to provide you with a career path that allows you to continue making a difference for our country. We’re proud of our connections to organizations dedicated to serving veterans and their families. If you are transitioning from military to civilian life, have prior service, are a retired veteran or a member of the National Guard or Reserves, or a spouse of an active military service member, we have challenging and rewarding career opportunities available for you. A committed and diverse workforce is our most important resource. Maximus is an Affirmative Action/Equal Opportunity Employer. Maximus provides equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disabled status.Pay TransparencyMaximus compensation is based on various factors including but not limited to job location, a candidate's education, training, experience, expected quality and quantity of work, required travel (if any), external market and internal value analysis including seniority and merit systems, as well as internal pay alignment. Annual salary is just one component of Maximus's total compensation package. Other rewards may include short- and long-term incentives as well as program-specific awards. Additionally, Maximus provides a variety of benefits to employees, including health insurance coverage, life and disability insurance, a retirement savings plan, paid holidays and paid time off. Compensation ranges may differ based on contract value but will be commensurate with job duties and relevant work experience. An applicant's salary history will not be used in determining compensation. Maximus will comply with regulatory minimum wage rates and exempt salary thresholds in all instances.Posted MaxUSD $100,000.00/Yr.Posted MinUSD $53,500.00/Yr.#J-18808-Ljbffr