Creates content that is consistent in brand voice and brand standards
Researches and develops new content topics and ideas
May meet with department liaisons to discuss content goals and provides recommendations
Upholds content review cycle including Legal, HR, Clinical, SMEs, etc.
Updates content calendar and actively participates in campaign planning
Works with designers and developers to create visual content
Works with video producers or freelancers to create video content
May guide other content marketing specialists on occasion
Posts content to website using content management system (CMS)
Uploads and builds content and marketing guides on digital asset management system (DAM)
Optimizes content for search engines
Tracks and analyzes content performance
Collaborates with other marketing team members
Stays up-to-date on industry trends
Performs other duties as assigned/necessary
Bachelor's degree in marketing, communications, or a related field preferred
3+ years of experience in content marketing preferred
Strong writing and editing skills
Excellent research and analytical skills
Experience with SEO and content optimization
Ability to work independently and as part of a team
Strong attention to detail
Creative and innovative thinker
Proficiency in the English language is required
Hybrid work model (three days in office, two days remote per week)
After potential fulltime onsite training period
Onsite GymFree parking$65,000 - $68,000 / year$5,000 - $6,000 annual bonus potentialEvaluated by performance and paid out quarterlySalary offers can vary based on work experience and competency evaluations in interview process.
BenefitsAt Maxim Healthcare Staffing, we firmly believe that our employees are the heartbeat of our organization and we are happy to offer the following benefits:Competitive pay & weekly paychecks
Health, dental, vision, and life insurance
401(k) savings plan
Awards and recognition programs
*Benefit eligibility is dependent on employment status.
About Maxim Healthcare StaffingMaxim Healthcare Staffing has been making a difference in the lives of our patients, caregivers, and employees for more than 30 years. Our nationwide suite of services includes home healthcare, companion and behavioral care, healthcare staffing, and workforce solutions. Maxim's commitment to customer service, compassionate patient care, and filling critical staffing needs makes us a trusted partner wherever healthcare is needed.
Maxim Healthcare Staffing is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.