ResponsibilitiesSupport various aspects of enterprise communications including Environmental, Social, and Governance (ESG)/Corporate Social Responsibility (CSR), issues and crisis, policy and regulatory, reputation management, diversity, equity and inclusion, and "brand."Develop and execute impactful strategies to promote enterprise-level visibility and reputation management activities, internally and through owned and earned channels.Own and execute corporate-level campaign initiatives, including strategy conception, message development, external visibility tactics, alignment with department and company priorities, internal stakeholder management, team management, and metric reporting.Work with Enterprise Communications leadership to partner with key internal stakeholders, manage media relationships, and ensure project and campaign success throughout the entire campaign process, leveraging the full spectrum of communications skills including strategic planning, writing, media relations, crisis communications, social media, etc.Extensive work managing employee communications, overseeing external public relations and communications campaigns.Develop and execute comprehensive communication strategies aligned with the organization's business objectives.Collaborate with senior executives to identify key messages and ensure consistency in communication efforts, including ESG/CSR messaging.Monitor industry trends and competitor activities to recommend adjustments to communication strategies as needed.Develop and drive use of the company's internal communications channels to ensure alignment of employee messaging with corporate strategic priorities.Leverage the organization's external communication channels, including media relations, public relations, and social media, to secure meaningful visibility of ESG and business initiatives with key external audiences.Develop and maintain relationships with media outlets, journalists, corporate partners, and key influencers to enhance the organization's reputation and promote positive coverage.Act as a spokesperson for the organization, supervising handling of media inquiries and managing crisis communications, when necessary, on enterprise-level issues.
RequirementsFamiliarity with ESG-based value proposition messaging required.Insurance industry and team management experience preferred.Bachelor's degree in communications, public relations, journalism, or a related field required; a master's degree a plus.Extensive experience (10-15 years) in corporate communications, public relations, or a related field.Experience in the financial services or technology industries desired, but not required.Proven track record of developing and implementing successful communication strategies across an array of topics, issues, and stakeholders.Excellent written and verbal communication skills, with the ability to effectively communicate complex ideas and issues in succinct and impactful ways.
Horace Mann was founded in 1945 by two Springfield, Illinois, teachers who saw a need for quality, affordable auto insurance for teachers. Since then, we've broadened our mission to helping all educators protect what they have today and prepare for a successful tomorrow. And with our broadened mission has come corporate growth: We serve more than 4,100 school districts nationwide, we're publicly traded on the New York Stock Exchange (symbol: HMN) and we have more than $12 billion in assets.
We're motivated by the fact that educators take care of our children's future, and we believe they deserve someone to look after theirs. We help educators identify their financial goals and develop plans to achieve them. This includes insurance to protect what they have today and financial products to help them prepare for their future. Our tailored offerings include special rates and benefits for educators.
EOE/Minorities/Females/Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status
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