Having a specialty as writer is a huge advantage in the cutthroat world of freelancing. It can help distinguish you from you peers and create new work opportunities for you to showcase your skills.
Establishing your expertise is key to developing your reputation. It’s also important to make sure the community is aware of your work. Veteran freelancers agree that in order to do that, networking with other writers is key:
Getting your name and face out into the world can be intimidating, but you don’t have to reinvent the wheel to do it. Start by having your byline out there, Rae Francoeur operater of the New Arts Collaborative suggests. Also, consider writer’s conferences, book expos and blog conventions. Camilla McLaughlin, a real estate writer, connects with local editors and homeowners and attends trade shows to keep her finger on the pulse of real estate.
To hear more tips on how to enhance your writing career, including when you should decline a gig, read: Growing Your Writing Career By Becoming A Specialist.
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