Madonna has opened the first in her new line of Hard Candy Fitness gyms in Mexico City. The gyms will span across 10 locations internationally, but Madge said in a statement that Mexico City will serve as a place to “fine-tune our brand and then expand it to other countries and, in the long term, develop a global brand that includes the United States.”
The video above is from opening event. (Jezebel has additional pics from inside the facility.) As an aside, check out her right-hand man in the black glasses who is regulating the red carpet at about the 40 second mark. Events pros out there, thoughts?
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