TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Recycled Pitches: Technology Keeps People Connected To Work During Vacation

emarketer-techholiday.gif

There are certain PR pitches that are recycled every year: tax companies offering advice during tax season, “Dads and Grads” product pitches in mid-June, “back to school” pitches in August, and of course who can’t forget the recent holiday shopping phenomenon “Cyber Monday.”

A popular summer pitch that we’re seeing again this year is: “Technology Keeps People Connected To Work During Vacation.”

The pitch explains that – shockingly – because of mobile devices and social media, people are finding it harder to disconnect from the office during their summer vacations.

A recent survey from InterCall shows that this trend isn’t going away. And it’s a pitch that can work for a variety of companies: management/HR consultants, mobile device companies, travel companies, etc.

So, what are you pitching this Memorial Day weekend? Let us know in the comments.

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!