MSL Atlanta and the Public Relations Society of America‘s Employee Communications Section are launching Connect ’11, an event focused on engagement with “unwired” employees like those in manufacturing and retail.

“These remote and non-wired employees are frequently the heartbeat and frontline representatives of an organization. So in an age when information moves at the speed of light and customers may find out company information before the company’s own employees, how can internal communications leaders keep these non-wired stakeholders informed and up-to-date?” said Jason Anthoine, SVP and the office’s brand and talent practice head. Good question.

JetBlue’s Jenny Dervin, Mike Mills from Nationwide Insurance, and Renee Kopkowski from Mars Chocolate North America are among the slated speakers. The event takes place November 8. More info here.