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Posts Tagged ‘jobs’

Will the Steve Jobs Movies Be Good PR for Apple?

Today we stopped thinking of Ashton Kutcher as “Kelso from That 70’s Show” long enough to wonder: will the two upcoming films about Apple co-founder Steve Jobs create good press for a company that could use some?

Much of this week’s news concerns a bit of indirect back-and-forth between jOBS star Kutcher and Steve Wozniack, the company’s other co-founder. “Woz” pointed out inaccuracies in the movie while Kutcher told the Associated Press that filmmakers never had the chance to get Steve #2′s side of the story in the first place. Why? Because he’s “being paid” to promote Sony’s as-yet-untitled Aaron Sorkin film on the same topic—and he chose to make himself “extremely unavailable” during the production process.

Our question, though, is more about the company at large: could these movies help Apple overcome the common perception that its peak has passed?

Read more

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Mythbusters: PR Is NOT Easier Than Journalism

Raise your hand if this has ever happened to you: You’re at a party when a writer friend (okay, associate) comes up and starts grilling you about your job. ”How much writing do you really have to do?” “Which is better: the agency or in-house side?” “Uh, are you hiring?” (By now, you’re probably raising both hands and stomping your feet, no?)

Veteran publicists know that while PR and journalism both require having great contacts and writing skills, the similarities pretty much stop there. In Mediabistro’s latest AvantGuild article, journos who have made the transition discussed some of the hard-learned truths (and myths) about working in PR.

For starters, public relations is not easier than reporting. “Corporate culture is an adjustment,” explained Ramey Becker, former TV reporter and current director of communications for Financial Planning Standards Board. Perhaps most eye-opening, she said, “You realize how much you don’t know about the real (read: business) world.”

Read more in What Journalists Should Know Before Switching to PR. [subscription required]

Hearst Seeks Associate Director of Public Relations

Job seekers, listen up! Hearst is hiring an associate director of public relations (or senior manager, depending on experience) to join its New York team. In this role, you’ll head up business and consumer publicity for three of the company’s titles, as well as other executive initiatives.

Naturally, you’ll be expected to promote editorial achievements, brand extensions, digital initiatives and partnerships and events, but you’ll also serve as a spokesperson for individual titles when necessary. Press releases, statements, briefing material for the executives, pitch letters and other communications will also be on your plate, while you supervise a small staff. Read more

This Week on the mediabistro.com Job Board: GolinHarris, Space Brands, Kravetz & Company

This week, GolinHarris is hiring a senior media relations manager, while Space Brands needs a new U.S. PR manager. Kravetz & Company is seeking a lifestyle publicist, and Resound Marketing is on the hunt for a “dynamic PR pitching machine.” Get all the details on these openings below, and find more just-posted gigs on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

This Week on the mediabistro.com Job Board: Google, ASPCA, Maloney & Fox

This week, Google is looking for a communications manager for its consumer and business applications team, while the ASPCA is hiring a manager of media and communications. Maloney & Fox needs a senior account executive, and Tor Books is seeking a senior publicist. Get the scoop on these openings below, and find more just-posted gigs on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

This Week on the mediabistro.com Job Board: Modern Luxury Media, Planned Parenthood, Westchester Magazine

This week, Modern Luxury Media is hiring a director of marketing, while Planned Parenthood Federation of America is looking for a senior media strategist. Westchester magazine needs a director of marketing and public relations, and Here Media is on the hunt for a senior manager of integrated marketing. Get all the details below, and find more just-posted gigs on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

This Week on the mediabistro.com Job Board: The Ad Council, Nixon Peabody, Public Policy Institute of California

This week, the Ad Council is looking for a new online PR/media specialist, while Nixon Peabody is hiring a senior communications manager. The Public Policy Institute of California needs a communications analyst, and MetroPlus Health Plan is seeking an internal communications and web coordinator. Get all the details below, and find more just-posted gigs on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

GolinHarris Is Hiring a Senior Manager of Media Relations

Attention, job seekers! GolinHarris has a new opening for a senior manager of media relations in its Chicago office.

In this role, you’ll be responsible for fostering relationships with media influencers, while pitching stories to key bloggers. You’ll develop story ideas to present to teams, clients and prospects, in addition to coaching junior-level staff members. This is just the tip of the iceberg, but with your experience, you likely already have an idea of what’s expected. Read more

This Week on the mediabistro.com Job Board: MoMA, Equinox, Maker Studios

This week, the Museum of Modern Art is hiring an assistant director of communications, and Equinox is seeking a vice president of digital marketing. Maker Studios needs a vice president of corporate communication, while Sotheby’s Institute of Art is on the hunt for a PR and social media manager. Get all the details below, and find more new job openings on mediabistro.com.

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

1-800-Flowers.com and FineStationery.com Seek New Director of Marketing

Are you ready to watch your career bloom? 1-800-Flowers.com and FineStationery.com are looking to hire a new director of marketing. The position can be based in our around New York or Philadelphia.

In this role, you’ll be expected to lead customer acquisition and brand development efforts for FineStationery.com. You’ll be responsible for media buys, marketing strategy, budgeting and more, while managing a staff of three to five individuals. Your people skills will come in handy with this position, too, as you’ll be working with sister brands around the country. Read more

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