(A 98% accurate, period-specific approximation)
The New York Observer has a big new report on the current state of public relations in the city, but first they’ve offered readers a chance to reflect upon competitor New York Magazine‘s infamous 1998 story about five young women who would shape the PR industry of the future.
The original article, titled “Welcome to the Dollhouse”, was something of a hit piece that succeeded in making the entire industry look bad. Filled with unflattering tales of “socialites” who spend time at “their summer homes in the Hamptons” when not busy “traveling in packs from party to party” or using media connections to turn a retail employee into an “it girl” just because they can, it reads like a Sophia Coppola satire of the PR industry.
The follow-up’s conclusion is that these five professional women are doing just fine, thanks.