Facebook Marketing

Get smart about how to use Facebook for business

Online Course – Facebook Marketing

With over a billion and a half active monthly users, a Facebook presence is an absolute must to grow your business or brand. This 4-session course covers best practices you can use to successfully navigate and leverage the multitude of marketing capabilities Facebook offers, and how to transform your social marketing know-how from novice to pro.


  • Create the “perfect” Facebook post using the links, lengths, timing, images, and Live Video users respond to
  • Leverage video content to maximize their marketing effectiveness
  • Utilize Facebook advertising to create successful ad campaigns through audience segmentation and ad types
  • Measure content performance using Facebook Insights and determine which metrics are relevant to your goals
  • Identify characteristics of successful Facebook marketing and how these features can be emulated to build community within your business or brand
/$104 for AvantGuild Members

  • View syllabus
  • Approximately 4 hours and 30 minutes of lesson content
  • About Our Courses: Mediabistro courses are self-guided and do not include instructor interaction.