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Fox Biz

Fox Business to Sponsor Pro Golfer

Jason DufnerAs the Masters tournament kicks off this weekend, Fox Business Network is getting in on the action–the business network is sponsoring professional golfer Jason Dufner, Variety reports.

Dufner, who won the 2013 PGA Championship, will don the FBN logo on his shirt collar starting Monday.

“Our viewers are champions of business and industry and they are interested in golf and tennis, and we saw a lot of correlation there, “ said Brian Jones, senior vice president of programming and operations at Fox Business Network.

“You will see our brand logos on his apparel, and then we will talk to him as the season progresses about personal appearances on the channel and, obviously, social media,” said Jones, who declined to discuss how much FBN was paying in the sponsorship pact.

The amount FBN is paying for the sponsorship hasn’t been disclosed.

Car Crashes Into News Corp. Building

news corp crashFive people were hurt when a car crashed in to the News Corp. building before dawn this morning. The building, located at 1211 Avenue of the Americas, houses Fox News, Fox Business, the New York Post and the Wall Street Journal, among other media properties.

“When we came in today someone had hit the building with a car,” Steve Doocy said at the top of “Fox & Friends” this morning. “There’s a big hunk of the building missing.”

Studios for several Fox News and Fox Business shows are located on the ground floor.

According to NBC New York, two people were seriously hurt and three more had minor injuries. The cause of the crash has yet to be determined. [Image via NBC New York]

Maria Bartiromo Talks About the FBN Promos Airing on CNBC

Each morning during her Fox Business show, Maria Bartiromo records a promotional spot for the following day. That promo doesn’t air on FBN, but instead on her former network CNBC, during a local commercial break on systems like Time Warner Cable, FiOS and DirecTV. We spent this morning at Fox for a behind-the-scenes look at Bartiromo’s “Opening Bell” for our “What’s Your Show?” series and we asked her what’s behind the cross-network marketing. WATCH:

Stay tuned for “What’s Your Show? Maria Bartiromo” coming up in a few weeks on TVNewser. To catch previous episodes, and all mbTV shows, click here.

Deirdre Bolton on FBN Debut: ‘There is Not Another Show Like This Anywhere on TV’

deirdre boltonWhen the curtain rises on Deirdre Bolton’s Fox Business show at 1pmET this afternoon, it will be new territory for the network. “Risk and Reward” will explore alternative investment strategies, a clear break from business news’ traditional focus on equities.

“There is not another show like this anywhere on TV, so I’m very excited about that,” Bolton tells TVNewser. “It’s the only one on.”

Like Maria Bartiromo’s new FBN show, “Risk and Reward” will feature longer interviews with industry leaders, usually at the top of the show. The second half will “move a little quicker,” Bolton says. One segment she is particularly excited about is “Elevator Pitch,” which will put a real-life entrepreneur in front of a panel of judges who are potential investors.

In addition to being a unique component of FBN’s recently revamped lineup, Bolton’s show has the additional challenge of covering alternative investment strategies while not ignoring the news of the day.

“There are going to be some headlines that we have to cover because we’re on during market hours, but for the most part, I’m going to be in my wheelhouse,” she says. “That is the goal and that is a challenge. I think [my producers are] up to it and I’m certainly up to it. Every single story out there has an alternative asset angle.” Read more

Maria Bartiromo Ready to Make Business Part of Sunday Conversation

BartiromoFoxAhead of the debut of “Sunday Morning Futures” this Sunday at 10amET, Fox’s Maria Bartiromo tells the AP’s David Bauder she’s ready to bring more to the Sunday morning landscape than your standard politics roundtable.

“You turn on the television Sunday morning and you see all of these politicos talking their talking points, but very rarely do you ever see anybody connecting the dots,” Bartiromo said, adding it’s about the economy and job creation. Her first scheduled guests certainly fit the bill. Former Treasury Secretary Larry Summers, Merck CEO Kenneth Frazier and Cleveland Clinic chief executive Dr. Toby Cosgrove will join Bartiromo this Sunday. And in an interview with Parade, Bartiromo details her unexpected friendship with the late rocker Joey Ramone.

TVNewser sat down with Bartiromo a few weeks ago as she was planning the new show, which, when we talked, didn’t yet have a name. WATCH:

Read more

Maria Bartiromo’s Fox News Sunday Show Premiering This Sunday

Maria Bartiromo‘s Fox News Sunday show, “Sunday Morning Futures,” will debut this Sunday, March 30 at 10amET, Fox News announced today.

Bartiromo will interview business leaders and newsmakers on economic topics like job creation and investment opportunities, with the goal of preparing viewers for their financial future. She spoke to TVNewser last week about the upcoming Fox News show, suggesting it will fill a void on Sunday mornings, adding business figures to the political pundit mix (watch below).

“Maria’s renowned expertise covering financial markets, job forecasts and the economy has helped define her as one of the finest business journalists in the industry, and I am confident she will bring even greater value to FOX News Channel’s weekend programming,” said Michael Clemente, Fox News Executive Vice President of News.

Bartiromo debuted as host of “Opening Bell” on Fox Business one month ago.

Charles Payne May Get His Own FBN Show

CharlesPayneWe hear Fox Business Network is developing a pilot for Charles Payne. The fiery FBN contributor and fill-in anchor, who’s not afraid to take on the Muppets or The Lego Movie, has been with the network since launch in 2007. The new daily show is one of the programming options under consideration right now.

Deirdre Bolton’s FBN Show to Launch March 31

deirdre bolton“Risk and Reward with Deirdre Bolton,” the latest addition to the Fox Business daytime lineup, will debut March 31, FBN EVP Kevin Magee announced today. The program will provide coverage of breaking market news, as well as “an in-depth look at non-traditional ways to make money beyond just stocks and bonds.”

Bolton’s show was announced as part of FBN’s programming changes that went into effect when Maria Bartiromo‘s show launched in February. Bolton joined Fox Business from Bloomberg TV, where she worked for 15 years, last month.

“We’re excited to add Risk and Reward with Deirdre Bolton to our lineup. Alternative investing is an immensely untapped field and Deirdre’s expertise in this area will help broaden our market hours coverage,” Magee said in a statement.

“I’m thrilled to join the FOX Business Network and create a new home for alternative asset strategy and education,” Bolton said. “We hope to make Risk and Reward a one-of-a-kind program that will help viewers navigate the vast world of investment choices, find more ways to make money and better ways to keep it.”

Neil Cavuto on Feeling Moved to Tell Viewers: ‘It’s Not Me, It’s The Multiple Sclerosis’

Neil Cavuto, Fox News managing director of business news, poses at the Fox News Studios in New YorkSenior Vice President and Anchor for Fox News and Fox Business Neil Cavuto has spoken openly before about his Multiple Sclerosis, telling TVNewser seven years ago living with MS was worse than his battle with cancer. Now, during Multiple Sclerosis Awareness Week, Cavuto wrote a guest blog for RealWorldHealth.org on battling through MS’s effects while on-air.

“Perhaps the most maddening thing about having MS when you’re a TV anchor is that some days it hits you when you’re on TV and you’re “trying to anchor.” You’re trying to be on top of your game, but your body is playing games with you. That’s when “anchor” takes on a whole new meaning…not what I am on television, but the dead weight I’ve become in reality.”

Cavuto continues about how his illness impacts his relationship with his viewers:

Read more

TV News Bookers Love Senator John McCain

McCainA former presidential candidate and senior U.S. Senator is often desired as a guest across TV news, but the news networks have taken an extra liking to Arizona Senator John McCain over the last week.

Since last Tuesday, February 25, the senator has appeared 11 times across Fox News, Fox Business, CNN, and Bloomberg. The news cycle certainly merits TV news Bookers seeking out the former Republican nominee for president.

First, there was news of Defense Department cuts last Monday, which McCain is known for being against. The next day, Arizona Governor Jan Brewer vetoed a controversial bill that potentially discriminated against LGBT people, which McCain had urged her to do.

And in the last few days, McCain has been a prime target for TV news networks covering the tumultuous situation happening between Russia and the Ukraine. McCain visited anti-government protesters in Kiev back in December. Unsurprisingly, the 2008 presidential opponent of Barack Obama has voiced his displeasure with now-President Obama’s strategy and comments about the conflict.

McCain’s week-long TV news blitz only adds to his reputation as a Booker’s best friend: he ranked number one on 2013 New York Times assessment of perrenial Sunday show guests.

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