CNN was the second most watched cable news network in total day viewers for Q2 2014; it also tied with HLN for second in the daytime A25-54 demo.
The ratings for Q2, 2014:
- Primetime (Mon-Sun): 459K Total Viewers / 156K A25-54
- Total Day (Mon-Sun): 341K Total Viewers / 105K A25-54
Compared to Q2 2013, CNN was down double digits in both total day and primetime viewers. In total day, the network was down -28% in total viewers and -35% in A25-54 viewers. For primetime, the net was down -31% in total viewers and down -32% in the demo.
“Anderson Cooper 360” led the way for CNN, but was down -38% in total viewers and down -32% in the demo compared to the same quarter last year. At 9pmET, the network had its lowest-rated total viewers quarter in 23 years (since 1991). CNN debuted its nightly original series and documentaries lineup in the 9pm timeslot midway through Q2.
For the month of June, CNN came in third in total day viewers, but placed fourth in the demo. In primetime, the net came in third in total and demo viewers. Year-over-year, CNN was also down -14% in total day viewers and -15% in the demo. In primetime, the net was down -4% in both measurements.
CNN’s full press release after the jump.