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Gray Television Streamlines Management Team

Gray Television has announced a streamlined management team that eliminates the positions of COO and regional vice president and creates a team of five who will report to Gray’s president and CEO Hilton Howell.

The five named in the press release are: Nick Waller, who was named senior vice president of the Mid-Atlantic and South regions, Bob Smith, who was named senior vice president of the Midwest and West regions, Jason Effinger, who was named SVP for media and technology, Jim Ryan, who will maintain his title of SVP of finance and CFO, and Kevin Latek, who was named SVP of Business Affairs.

“We are excited to create a new management structure that will allow us to be decisive, innovative, and agile,” said Howell. “Just as important, our new structure is scalable in a way that allows us to grow our company and our local brands quickly.”

Gray also announced Charlie Effinger will become the VP of Corporate Development and will be responsible for acquiring programming and maintaining relationships with networks and syndicators. Lisa Gull was also named VP of Production. Gull will report to Jason Effinger and will support Gray’s production projects as well as overseeing the Gray Graphics hub.

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