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Tool of the Day: Mobile Media Toolkit

Mobile Media Toolkit

The mobile phone has become an indispensable tool in every journalist’s arsenal. Whether you are on an iPhone, a Blackberry, an Android handset, or any other type of mobile phone, the skills that a journalist can use to capture and share the news are the same. But with all the apps and resources available, where does a journalist begin? What if you’re looking for ways to engage a mobile audience? Or what if you are a seasoned journalist that needs a primer on reaching out to the mobile market? Now there’s a one-stop resource for journalists of all types — the Mobile Media Toolkit.

The Mobile Media Toolkit is a project of MobileActive.org, a global network of people using mobile technology for social impact. The website is comprised of a large number of case studies, as well as brief reviews on tools and apps. Content is divided into five main sections: Create, Share, Deliver, Engage, and Secure. Each section gives an overview of the topic, a descriptive how-to guide along with several articles, and the limitations of each method. All sorts of methods are covered, including creating audio or video, tapping into social media, and gives tips on how to enable others to create mobile content to share. The Secure section of the Mobile Media Toolkit also features another project from MobileActive.org called SaferMobile, which helps activists, human rights defenders, and journalists assess the mobile communications risks that they are facing, and then use appropriate mitigation techniques to increase their ability to organize, report, and work more safely.

The Mobile Media Toolkit is also available in Spanish and Arabic. The project is funded by the John S. and James L. Knight Foundation and run by journalist Melissa Ulbricht.

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