TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Code and Theory, Kenny Mayne, Snapple Work to Preserve the High Five

The latest episode in Snapple’s Re-enFACTments series features ESPN old-schooler and sports history buff Kenny Mayne, addressing Snapple Real Fact #376: “The ‘high five’ was introduced by a professional baseball player in 1977.” Since then, Mayne believes high fives have gotten shakier, and he sets out to teach some lucky souls proper high-five etiquette.

If you need confirmation that high-fives are a modern-day challenge, you need only spend a minute on Buzzfeed with the sport of basketball, where many high-fives have been lost on the court.

We all know to watch the elbow to ensure a solid hand collision, but according to Mayne, a good high-five should also be “uncalled for.” Personally I disagree, since I appreciate any cue that helps me avoid high-five humiliation, and yelling “HIGH FIIIIVE!” can only add to an enthusiastic situation. But presumably, to be a member of Mayne’s National High-Five Preservation Society, you have to abide by his rules.

This spot is definitely weak in comparison to the Snapple re-enFACTment we covered, in which we learned all about the very real sport of ostrich racing. Snapple has set an impressive precedent for itself.

Mediabistro Course

Here Are All the Black People

Here Are All the Black PeopleOn September 24, land your dream job in advertising and design at the premier multicultural career fair taking place at the Metropolitan Pavilion in NYC. Workshop your portfolio, attend mentoring sessions, learn from industry leaders, network with your peers, and most importantly, launch your career. Register now!