-McCann CEO Nick Brien talks about landing the GM account among other things. link

-Here’s a behind-the-scenes clip of CP+B’s meaty new ad for Kraft dubbed the “Baconizer” (above).  link

-So, why is Pinterest so “addictive?” Maybe this infographic can help. link

-Chicago-based shop Two By Four appointed Jennifer Nicks as VP, director of operations.

-As the Facebook Timeline conversion continues, let us bring you HP’s update. link

-It seems Turner and CBS did alright in terms of revenue from digital March Madness viewing. link