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Isaiah Mustafa is Ready for the Telly Once Again

The one and only Old Spice guy is back, as the new spot from W+K Portland clearly states. It’s one of a few clips that will pop up beginning in February and plugs the brand’s Fresh line of deodorants, body washes, etc. Just stare into his eyes until the big payoff for fans happens several days before the ad premieres on national TV on Feb. 7 and will let them decide how and when the public will see the new campaign. Stay tuned…

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!